|
COUNTS THROUGH 05/13/2025 |
|
|
1,156,825 |
TOTAL UNIVERSE / BASE RATE |
$80.00/M |
91,731 |
$5+3 MONTH DONORS |
$100.00/M
|
87,032 |
$10+3 MONTH DONORS |
$110.00/M
|
240,029 |
$5+6 MONTH DONORS |
$95.00/M
|
228,708 |
$10+6 MONTH DONORS |
$105.00/M
|
363,883 |
$5+12 MONTH DONORS |
$90.00/M
|
344,919 |
$10+12 MONTH DONORS |
$100.00/M
|
588,193 |
$5+24 MONTH DONORS |
$85.00/M
|
558,174 |
$10+24 MONTH DONORS |
$95.00/M
|
|
** EXCHANGES AVAILABLE ** |
|
|
** COMMERCIAL RATE ** |
$100.00/M
|
|
************ |
|
846,803 |
DIRECT MAIL ONLY |
|
38,654 |
DRTV ONLY |
|
234,786 |
ONLINE ONLY |
|
439,113 |
PREMIUM DONORS |
+
$15.00/M
|
|
THE AMERICAN SOCIETY FOR THE PREVENTION OF CRUELTY TO ANIMALS (ASPCA) WAS THE FIRST HUMANE SOCIETY TO BE ESTABLISHED IN NORTH AMERICA AND IS, TODAY, ONE OF THE LARGEST IN THE WORLD. THE ASPCA'S MISSION IS TO PROVIDE EFFECTIVE MEANS FOR THE PREVENTION OF CRUELTY TO ANIMALS THROUGHTOUT THE UNITED STATES.
AS THE FIRST HUMANE ORGANIZATION TO BE GRANTED LEGAL AUTHORITY TO INVESTIGATE AND MAKE ARRESTS FOR CRIMES AGAINST ANIMALS, WE ARE WHOLLY DEDICATED TO FULFILLING THE ASPCA MISSION THROUGH NON VIOLENT APPROACHES.
THE ASPCA'S DONORS HAVE AN AVERAGE AGE OF 55 AND AN AVERAGE HOUSEHOLD INCOME OF $61,000. ASPCA DONORS ARE GENEROUS MULTI-CHANNEL GIVERS AND INCLUDE HUNDREDS OF THOUSANDS OF COMMITTED MONTHLY SUPPORTERS. ASPCA DONORS ALSO EXPRESS THEIR COMPASSION FOR MANY ENVIRONMENTAL, HUMANITARIAN, CHILDREN'S AND HEALTH/DISEASE CAUSES.
THE FILE IS ALSO AVAILABLE WITH DEMOGRAPHIC, PSYCHOGRAPHIC AND RELIGIOUS/ETHNIC CRITERIA. PLEASE SEE THE ASPCA ENHANCED AND ASPCA ETHNIC AND RELIGIOUS DATACARDS FOR ADDITIONAL INFORMATION.
WWW.ASPCA.ORG
|
|
POPULARITY: |
100 |
MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
COMPILED LISTS, TV GENERATED, DIRECT MAIL SOLD |
PRIVACY: |
UNKNOWN |
DMA?: |
YES - MEMBER |
STATUS: |
STANDARD PROVIDER |
GEO: |
USA |
GENDER: |
69% FEMALE 26% MALE |
SPENDING: |
$28.00 AVERAGE ORDER |
|
$15+ |
$20.00/M |
$20+ |
$25.00/M |
1 MONTH DONORS |
$25.00/M |
ENHANCED SELECTS |
$15.00/M |
GENDER |
$8.00/M |
MARKET SOURCE |
$10.00/M |
MULTI DONOR |
$10.00/M |
NON RECIP FEE |
$20.00/M |
NON RECIP FEE ** |
$22.00/M |
SCF/ZIPS/STATES |
$8.00/M |
SOURCE |
$10.00/M |
ADDRESSING |
KEY CODING |
PLEASE INQUIRE |
EMAIL |
$75.00/F |
FTP |
$75.00/F |
|