|
COUNTS THROUGH 01/31/2025 |
|
|
| 6,215 |
TOTAL UNIVERSE / BASE RATE |
$125.00/M |
| 6,215 |
ACTIVE SUBSCRIBERS |
$125.00/M
|
| |
BOOK & PRINT BUYERS (AVG ORDER = $630) |
$125.00/M
|
| 2,844 |
EXPIRES |
$80.00/M
|
| |
CATALOG BASE RATE (SUBS ONLY) |
$85.00/M
|
| |
FUNDRAISER BASE RATE |
$80.00/M
|
|
|
Aperture magazine is a vital resource for photography professional, serious amateur photographers and collectors of fine photography. Each quarterly issue features stunning photographic portfolios and extremely well-written editorial content on the art of photography.
In addition to subscribing to the magazine, a subset of these individuals also purchase book and prints from the Aperture Foundation. These book and print buyers have a true appreciation for the art of photography and have spent as much as $12,000 for limited-edition prints with an average purchase of $630.
This audience of affluent, creative, highly educated, well-read subscribers is the perfect audience for:
- Camera and Photography catalogs, books and magazines
- General interest news, travel, and lifestyle publications
- Charitable organizations - humanitarian, environmental and cultural
- Travel offers
- Education / Seminars
- Museums, Galleries, Exhibitions and more!
Demographics
- 58% earn more than $76K annually
- 27% earn more than $100K annually
- 93% have graduated college
- Half hold graduate degrees
- 92% have purchased photos or books in the past 12 months
- 56% work in the visual arts, advertising
- 13% are in education
- 60% are planning to purchase cameras and photo equipment in the next 12 months
- 92% are frequent visitors to museums
- 53% have traveled at least 3 times for pleasure in the past 12 months
- 82% are supporters of charitable causes
- 93% have spent at least $1,000 on photography equipment
|
|
| POPULARITY: |
99 |
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
85% DIRECT TO PUBLISHER; 14% AGENT SOLD |
| PRIVACY: |
UNKNOWN |
| DMA?: |
YES - MEMBER |
| STATUS: |
PREFERRED PROVIDER |
| GEO: |
USA CANADA |
| GENDER: |
30% FEMALE 70% MALE |
| SPENDING: |
$75.00 AVERAGE ORDER |
|
|
| BUSINESS ADDRESS |
$11.00/M |
| GENDER/SEX |
$11.00/M |
| PAID |
$11.00/M |
| RENEWALS |
$15.00/M |
| SCF |
$11.00/M |
| SOURCE |
$11.00/M |
| STATE |
$11.00/M |
| ZIP |
$11.00/M |
| ZIP TAPE SET-UP |
$50.00/M |
| ADDRESSING |
| KEY CODING |
$2.00/M |
| EMAIL |
$75.00/F |
| FTP |
$75.00/F |
| ZIP TAPE |
$75.00/F |
|