Craft enthusiasts turn to Annie's Catalogs and Magazines for the latest tools, techniques, patterns and supplies. Annie's also serves enthusiastic nostalgia buffs with Good Old Days magazine. These individuals enjoy a wide variety of crafts and take pleasure designing products for their home, family and friends. They are perfect prospects for:
Apparel
Home Decor
Jewelry
Kitchen and Household Items
Outdoor and Gardening Supplies
This program gives mailers the opportunity to have their inserts included in the catalogs Annie's sends to their valued customers and prospects.
Demographics:
Average Household Income: $50,000
Average Age: 50
Mostly married
Home Owners
Most reside in single family homes
Max insert weight accepted is .18 oz.
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