SUBPRIMER MORTGAGE PROSPECTS

A 60 billion dollar market targeting homeowners looking to build good credit and willing to pay subprime rates. Many have multiple credit cards.
Median Age 35
Median Income $33,000 Background/Identity
** Big spenders ** Limited discretionary income
Lifestyle/Finances
** Homeowners ** Multiple bank and retail cards
Target Market:
Good candidates for loan consolidations, home improvement and home equity loans as well as other financial and insurance offers.
Email addresses available! |