|
COUNTS THROUGH 03/07/2025 |
|
|
8,587,118 |
TOTAL UNIVERSE / BASE RATE |
$55.00/M |
921,398 |
LIVING WITH THEIR GRANDCHILDREN |
+
$10.00/M
|
6,577,434 |
12 MONTH MAIL ORDER BUYERS |
+
$5.00/M
|
|
EMAIL ADDRESSES AVAILABLE (INQUIRE) |
$85.00/M
|
|
DEPLOYMENT |
+
$20.00/M
|
|
PROFILE AMERICA Grandparents

Active participants in the lives of their grandchildren; offer nurturing and indulgences.
Lifestyle/Interests
Nearly 50% of all Americans over the age of 50 are grandparents. Some reside in the same household with their grandchildren.
Target Market
Ideal market for children's products, books and magazine subscriptions, telecommunications, educational materials, insurance and credit cards.
Median Age 60
Median Income $34,000
Email addresses available!
|
|
POPULARITY: |
98 |
MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
DIRECT MAIL SOLD, COMPILED LISTS |
PRIVACY: |
UNKNOWN |
DMA?: |
YES - MEMBER |
STATUS: |
STANDARD PROVIDER |
GEO: |
USA |
GENDER: |
40% FEMALE 60% MALE |
|
90-DAY MOB HOTLINE |
$10.00/M |
AGE |
$7.50/M |
BANK CARDS |
$10.00/M |
EMAIL ADDRESS |
$85.00/M |
EMAIL TRANSMISSION |
$20.00/M |
GENDER |
$5.00/M |
HOMEOWNERS |
$5.00/M |
INCOME |
$7.50/M |
INTEREST SELECTS |
$10.00/M |
LENGTH OF RESIDENCE |
$5.00/M |
MARITAL STATUS |
$5.00/M |
PRIZM |
$10.00/M |
PRODUCT BY CATAGORY |
$15.00/M |
RETAIL CARD |
$5.00/M |
SCF |
$5.00/M |
STATE |
$5.00/M |
ZIP |
$5.00/M |
ZIP + 4 |
$6.50/M |
ADDRESSING |
KEY CODING |
$2.50/M |
EMAIL |
$50.00/F |
FTP |
$50.00/F |
|