|
COUNTS THROUGH 03/07/2025 |
|
|
| 5,746,318 |
TOTAL UNIVERSE / BASE RATE |
$55.00/M |
| 5,746,318 |
HOME EQUITY LOAN PROSPECTS |
$55.00/M
|
| 4,641,501 |
PRESENCE OF CHILDREN |
+
$5.00/M
|
| 2,154,677 |
MULTI CREDIT CARD HOLDERS |
+
$10.00/M
|
| |
EMAIL ADDRESSES AVAILABLE (INQUIRE) |
$85.00/M
|
| |
DEPLOYMENT |
+
$20.00/M
|
|
|
HOME EQUITY LOAN PROSPECTS

Likely to take advantage of the opportunity to borrow money using their homes as collateral.
Background/Identity
* Primarily families with average to above-average income.
* Homeowners with families are often faced with expenses - college tuition, home improvements, medical bills, etc. - that exceed their income.
Target Market:
Target these home equity candidates for insurance and all types of financial offers. Median Age 43
Median Income $36,000
Email addresses available!
|
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
DIRECT MAIL SOLD, COMPILED LISTS |
| PRIVACY: |
UNKNOWN |
| DMA?: |
YES - MEMBER |
| STATUS: |
STANDARD PROVIDER |
| GEO: |
USA |
| GENDER: |
40% FEMALE 60% MALE |
|
|
| 90-DAY MOB HOTLINE90-DAY MOB HOTLINE |
$5.00/M |
| AGE |
$7.50/M |
| EMAIL ADDRESS |
$85.00/M |
| EMAIL TRANSMISSION |
$20.00/M |
| GENDER |
$10.00/M |
| HOMEOWNERS |
$5.00/M |
| INCOME |
$5.00/M |
| INTEREST SELECTS |
$7.50/M |
| LENGTH OF RESIDENCE |
$5.00/M |
| MARITAL STATUS |
$5.00/M |
| OCCUPATION |
$5.00/M |
| PRESENCE OF CHILDREN |
$5.00/M |
| PRIZM |
$10.00/M |
| RETAIL CARD |
$10.00/M |
| SCF |
$5.00/M |
| STATE |
$5.00/M |
| ZIP |
$5.00/M |
| ZIP + 4 |
$6.50/M |
| ADDRESSING |
| KEY CODING |
$2.50/M |
| EMAIL |
$50.00/F |
| FTP |
$50.00/F |
|