|
COUNTS THROUGH 03/07/2025 |
|
|
5,529,178 |
TOTAL UNIVERSE / BASE RATE |
$55.00/M |
5,529,178 |
12 MONTH MAIL ORDER BUYERS |
$55.00/M
|
4,816,789 |
HOMEOWNERS |
+
$5.00/M
|
4,385,966 |
BANK CARD HOLDERS |
+
$10.00/M
|
|
EMAIL ADDRESSES AVAILABLE (INQUIRE) |
$85.00/M
|
|
DEPLOYMENT |
+
$20.00/M
|
|
BIG $ BLUE COLLAR

Technical & non-technical high-salaried workers; family oriented; established homeowners.
Background/Identity
** Mostly union workers ** Many business owners and supervisors
Lifestyle/Finances
** High salaried ** College planning for children
Leisure Activities/Interests
** Sports activities
** Do-it-yourself crowd
** Receptive to direct mail offers for magazines, CD/video products, home equity products, investment services and insurance products.
Median Age 45 Median Income $53,000
Email Addresses Available!
|
|
MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
DIRECT MAIL SOLD, COMPILED LISTS |
PRIVACY: |
UNKNOWN |
DMA?: |
YES - MEMBER |
STATUS: |
STANDARD PROVIDER |
GEO: |
USA |
GENDER: |
30% FEMALE 70% MALE |
|
90-DAY MOB HOTLINE |
$10.00/M |
AGE |
$7.50/M |
BACKGROUND/IDENTITY |
|
EMAIL ADDRESS |
$85.00/M |
EMAIL TRANSMISSION |
$20.00/M |
GENDER |
$5.00/M |
INCOME |
$7.50/M |
INTEREST SELECTS |
$10.00/M |
LEISURE ACTIVITIES/INTERESTS |
|
LENGTH OF RESIDENCE |
$5.00/M |
LIFESTYLE/FINANCES |
|
MARITAL STATUS |
$5.00/M |
OCCUPATION |
$5.00/M |
PRESENCE OF CHILDREN |
$5.00/M |
PRIZM |
$10.00/M |
SCF |
$5.00/M |
STATE |
$5.00/M |
ZIP |
$5.00/M |
ZIP + 4 |
$6.50/M |
ADDRESSING |
KEY CODING |
$2.50/M |
EMAIL |
$50.00/F |
FTP |
$50.00/F |
|