|
COUNTS THROUGH 07/29/2025 |
|
|
| 10,935,020 |
TOTAL UNIVERSE / BASE RATE |
$65.00/M |
| 10,935,020 |
TOTAL COUNT |
$65.00/M
|
| 1,882,300 |
THREE MONTH COUNT |
+
$10.00/M
|
| |
MAIL ORDER CATEGORY SELECT |
+
$10.00/M
|
| |
BED & BATH |
+
$10.00/M
|
| |
BEAUTY/COSMETICS |
+
$10.00/M
|
| |
CHILDREN'S PRODUCTS |
+
$10.00/M
|
| |
COLLECTIBLES |
+
$10.00/M
|
| |
CRAFTS & HOBBIES |
+
$10.00/M
|
| |
ELECTRONICS |
+
$10.00/M
|
| |
GIFTS |
+
$10.00/M
|
| |
GARDENING |
+
$10.00/M
|
| |
HOUSEWARES/LINENS |
+
$10.00/M
|
| |
HOME FURNISHINGS |
+
$10.00/M
|
| |
SPORTS MERCHANDISE |
+
$10.00/M
|
|
|
|
A dynamite file for all general merchandise offers anyone targeting extremely responsive direct mail consumers. These households have made 2+ mail order purchases in the last three months. Many make 4+ over twelve months.
Prime prospects for:General merchandise and specialty catalogs, continuity clubs, subscriptions, insurance, credit card offers and more.
Quick Profile:Average Age 49, 37% Income $35-75K, 52% Income $50K+, 59% Female, 43% Presence of Children
|
|
| POPULARITY: |
 100 |
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
COMPILED LISTS, 100% DIRECT MAIL |
| PRIVACY: |
UNKNOWN |
| DMA?: |
YES - MEMBER |
| STATUS: |
PREFERRED PROVIDER |
| GEO: |
USA |
|
|
| AGE |
$10.00/M |
| AGE OF CHILDREN |
$10.00/M |
| BANK CARD HOLDERS |
$10.00/M |
| CATEGORY |
|
| DWELLING TYPE |
$5.00/M |
| GENDER OF CHILD |
$10.00/M |
| GENDER/SEX |
$5.00/M |
| GEO SELECT |
$5.00/M |
| HOME OWNER |
$5.00/M |
| INCOME SELECT |
$7.50/M |
| LENGTH OF RESIDENCE |
$5.00/M |
| LIFESTYLE SELECT |
$10.00/M |
| MAIL ORDER BUYERS |
$10.00/M |
| MARITAL STATUS |
$5.00/M |
| MORTGAGE INFORMATION |
$10.00/M |
| NIELSEN CODES |
$5.00/M |
| PHONE NUMBER |
$15.00/M |
| PREMIUM CARD HOLDERS |
$10.00/M |
| PRESENCE OF CHILDREN |
$7.50/M |
| PRIZM CODES |
$10.00/M |
| RENTER |
$5.00/M |
| RETAIL CARD HOLDERS |
$10.00/M |
| UPSCALE RETAIL CARD HOLDERS |
$10.00/M |
| ADDRESSING |
| KEY CODING |
$0.00/M |
| EMAIL |
$75.00/F |
| FTP TRANSFER |
$75.00/F |
|
