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Audience Profile
With the millions of baby-boomers raising children these days, grandparents are the "hot-button" of direct mail! Children are in constant need of clothing, books, learning tools, and toys, and who better to spoil them than their grandparents, and these grandparents have the disposable income to do just that. They have purchased various products and are perfect prospects for children's offers, gift catalogs, insurance, home decor, travel, book clubs, credit and investment offers. All have filled out an online survey, indicating that they are grandparents of children between the ages of 1-17 (selectable by age range).
Terms and Conditions
25% Commission to SRDS Brokers!
Sample Mail Piece Required. Payment due 30 days from mail date. Cancellations after mail date are due in full. Net name arrangements negotiable based on volume.
List Usage
Source: Direct Response/On-line Surveys
Unit of Sale: N/A
Minimum: 5,000
Updates: Monthly
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