|
COUNTS THROUGH 05/04/2020 |
|
|
330,598 |
TOTAL UNIVERSE / BASE RATE |
¥48/E |
330,598 |
NIKKEI BUSINESS SUBSCRIBERS |
¥48/E
|
|
BUSINESS LEADERS: |
|
48,321 |
CORPORATE MANAGEMENT |
+
¥6/E
|
1,848 |
DISTRIBUTION/PURCHASE |
+
¥6/E
|
3,972 |
FINANCIAL AFFAIRS |
+
¥6/E
|
6,908 |
GENERAL AFFAIRS/ADMINISTRATION |
+
¥6/E
|
167,725 |
OTHER |
+
¥6/E
|
2,654 |
PERSONNEL/LABOR SERVICE |
+
¥6/E
|
8,042 |
PLANNING/RESEARCH/MARKETING |
+
¥6/E
|
1,002 |
PR/AD |
+
¥6/E
|
36,002 |
SALES |
+
¥6/E
|
10,766 |
SPECIALIST |
+
¥6/E
|
26,111 |
TECHNOLOGY/PRODUCTION/SYSTEM |
+
¥6/E
|
|
REGION: |
|
104,283 |
GREATER TOKYO |
+
¥6/E
|
39,685 |
GREATER OSAKA |
+
¥6/E
|
32,720 |
GREATER NAGOYA |
+
¥6/E
|
11,174 |
GREATER FUKUOKA |
+
¥6/E
|
|
Business Leaders
A magazine on the economy, investments, market trends, and management strategies for top executives and directors in Japan.
Nikkei Business offers unsurpassed access to Japan's upscale business and financial decision makers. More than 80% of subscribers are top level executives and directors. Their average age is 48, and their average income ¥12million. These individuals are corporate leaders looking for the best in financial management tools and strategies essential for effective decision making.
Nikkei Business Publications, Inc. is Japan’s largest B-to-B publisher, and they maintain Japan’s most prestigious professional mailing lists.
The professionals who have prepaid subscriptions to Nikkei Publications are:
- Generally more affluent
- Have higher levels of education
- Part of the world’s second largest direct mail consumer market
|
|
MARKET: |
BUSINESS |
CHANNELS: |
|
SOURCE: |
100% SUBSCRIPTIONS SOLD |
PRIVACY: |
100% SUBSCRIPTIONS SOLD |
DMA?: |
YES - MEMBER |
STATUS: |
STANDARD PROVIDER |
GEO: |
OTHER |
SPENDING: |
¥0 AVERAGE ORDER |
|
BUSINESS LEADERS |
¥6,000/M |
GEO REGION |
¥6,000/M |
OTHER ATTRIBUTES |
¥6,000/M |
ADDRESSING |
KEY CODING |
PLEASE INQUIRE |
CD ROM |
¥7,500/F |
EMAIL |
¥5,000/F |
FTP |
¥5,000/F |
SET-UP FEE |
¥50,000/F |
|