HIGH TECH CONNECTED CONSUMERS Mailing List

The High-Tech Connect file delivers an exceptionally detailed and accurate picture of consumers high-tech lifestyles.

With over 18 million high-tech individuals nationally, this is the largest and richest multi-sourced database of its kind.  This database is built from the best sources around-self-reported data collected from product registration and consumer surveys, as well as high-tech product purchase information.

Telephones are available. (add $25M)

 Select by gender, age, marital status, income, education, occupation, high tech products owned, high tech and lifestyle interests. Cross referencing between demographics and psychographics will better target your audiences.

 

Suggested Usage:

High-tech consumers are more than just PC owners or online subscribers.  They are well educated consumers who enjoy a wide variety of interests that may range from physical fitness and gardening to donating to charitable causes.  That means they are perfect for catalogers and fundraisers as they are for software companies and Internet Providers.  So plug into High-Tech Connect file today.

 

Occupation (within household): (add $15/M)

Clerical/Office	1,487,519
Middle Management	1,111,831
Military	156,714
Professional/Technical	4,659,077
Retired	4,203,236
Sales/Marketing	1,178,824
Skilled Trade/Machine/Laborer	1,505,293
Upper Management/Executive	1,138,211

 

 

Lifestyle Interests: (samples) (add $10/M)

Airline Club Frequent Flier	3,042,291	Bicycling	2,496,251
Avid Book Reading	5,894,912	Camping/Hiking	3,176,683
Casino/Gambling	2,010,086	Fishing	3,908,890
Cultural/Arts Events	2,259,284	Flower Gardening	4,678,502
Donate to Charitable Causes	6,980,552	Golf	2,860,675
Gourmet Cooking/Fine Foods	2,703,095	NASCAR Enthusiast	911,239
Home Furnishings/Decorating	952,884	Boating/Sailing	1,321,465
Home Video Recording	2,000,215	Running/Jogging	1,562,957
Photography	3,015,224	Snow Skiing	902,189
Physical Fitness/Exercise	5,723,695	Vegetable Gardening	3,125,909
Stock/Bond Investment	3,550,931	Watching Sports on TV	4,766,828

 

State Counts:

AL	267,782		IL	755,857		MT	74,143		RI	69,088
AK	41,301		IN	439,080		NE	125,019		SC	265,314
AZ	372,771		IA	222,033		NV	152,603		SD	55,944
AR	168,367		KS	185,934		NH	94,801		TN	375,967
CA	1,752,960		KY	261,025		NJ	565,750		TX	1,123,070
CO	297,818		LA	234,846		NM	106,087		UT	138,262
CT	237,190		ME	101,190		NY	1,051,450		VT	46,168
DE	62,458		MD	351,878		NC	559,469		VA	483,475
DC	24,674		MA	391,830		ND	49,054		WA	386,305
FL	1,214,569		MI	673,724		OH	840,832		WI	139,484
GA	483,645		MN	323,462		OK	226,397		WV	413,047
HI	70,586		MS	143,520		OR	241,704		WY	42,496
ID	101,231		MO	393,876		PA	992,891