GrandMoms, GrandDads, GrandKids Mailing List

These active grandparents have purchased children's products through the mail.

SEGMENTS COUNTS THROUGH 04/30/2016
898,891 TOTAL UNIVERSE / BASE RATE $95.00/M
 321,266 1 MONTH HOTLINE     $100.00/M
 898,891 3 MONTH HOTLINE     $95.00/M
 85,000 1 MONTH HOTLINE W/EMAIL ADDRESS     $135.00/M
  TELEPHONE NUMBERS AVAILABLE     $150.00/M
  FUNDRAISERS     $75.00/M
  PUBLISHERS     $80.00/M
DESCRIPTION

Grandmoms, Granddads, Grandkids
Brand new - first time on the market!

  

Audience Profile

These active grandparents have purchased children's products through the mail.  These grandparents are assuming a more active role in their grandkids lives.  They have more time to spend with their grandkids and they have the income to spoil them.  They recently acquired a major bank card or a retail card or both, and cannot wait to make a purchase for their grandkids.

 

Selections
In addition to the standard selections, all names can be selected by any one of 520 demographic datapoints including telephone numbers. Typical selection charges range between $2.50/M and $8.00/M. List owner will build custom media segments and will tailor the media rentals and deployment to meet mailer’s marketing budgets.

 

Email Deployment

List owner can back postal mail with "pre" and "post" notifications, like offers or reinforcement direct mail offers with matching email deployments as well as expand online reach with up to 10,000,000 additional email names with like affinities.

 

Marketig Insight

They are perfect prospects for general merchandise, children's offers, magazines, credit cards, travel, fundraising offers and more.  These consumers are highly responsive to direct mail, email and telephone solicitations.

 

Cancellation Policy: Orders cancelled prior to the mail date will incur the following charges: $10/M Running Charges on quantity shipped; 100% of all selection charges; media and shipping fees and a $75 flat cancellation charge.  Orders cancelled after the mail date will be charged in full.

ORDERING INSTRUCTIONS
MARKET: CONSUMER
CHANNELS: Mailing List Email List Telephone List  
SOURCE: COMPILED LISTS, DIRECT RESPONSE, MULTI-MERCHANTS AND SELF-REPORTED DATA 
PRIVACY: OPT-IN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 50% FEMALE 50% MALE  
SELECTS
AGE   $6.00/M
AGE/GENDER OF GRANDKIDS   $11.00/M
DWELLING TYPE   $6.00/M
ETHNICITY   $11.00/M
GENDER/SEX   $6.00/M
HOME OWNER   $6.00/M
HOUSEHOLD INCOME SELECT   $6.00/M
LENGTH OF RESIDENCE   $6.00/M
MARITAL STATUS   $6.00/M
SCF   $6.00/M
STATE   $6.00/M
ZIP   $6.00/M
ADDRESSING
KEY CODING  $2.00/M
CD ROM  $25.00/M
EMAIL/FTP  $50.00/M
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