For more than 70 years, Appleseed's has been providing their customers only the finest quality and value. Believing that "classic is ageless," Appleseed's focuses on comfortable, casual, updated styles for the baby boomers of today. These customers are active and have discretionary income to spend on themselves, their homes, and their families. Now carrying Tog Shop and Norm Thompson products.
Demographics/Profile:
Homeowners 95%; Married 70%; Average Age 60+
Product and Size Selects:
Womens Apparel, Accessories, Shoes, Swimwear, Intimates, Petite, Misses and Plus
General Comments: Dollar counts are based on cumulative.
Ask us about our Behavioral Models:
Data Axle's Behavioral Models have been applied to the Appleseed's file. Behavioral Models were developed to provide ready-made "marketing answers" to marketers utilizing a full array of Data Axle data. Every possible variable was used to capture demographic, lifestyle and census data with specific categories selected based on consumer behavior and attitudes. Please inquire for counts. |