AICR AGE 50+ Mailing List

American Institute for Cancer Research Reach charitable individuals over 50 who are interested in eating right, staying healthy and ending the wide spread suffering that cancer causes. These concerned adults are at their peak age and are financially stable. AICR funds research and educational projects on diet and nutrition as it relates to the prevention and treatment of cancer.

SEGMENTS COUNTS THROUGH 03/31/2025
194,735 TOTAL UNIVERSE / BASE RATE $90.00/M
 5,100 1 MONTH AGE 50+ HOTLINE DONORS     $120.00/M
 15,551 3 MONTH AGE 50+ DONORS     $110.00/M
 26,597 6 MONTH AGE 50+ DONORS     $105.00/M
 42,003 12 MONTH AGE 50+ DONORS     $100.00/M
 194,735 TOTAL AGE 50+ DONORS     $90.00/M
  COMMERCIAL RATE -$10.00/M    
DESCRIPTION
listGraphic

 Age charge included in base price

 

American Institute for Cancer Research

Reach charitable individuals over 50 who are interested in eating right, staying healthy and ending the wide spread suffering that cancer causes. These concerned adults are at their peak age and are financially stable.

AICR funds research and educational projects on diet and nutrition as it relates to the prevention and treatment of cancer.

Additional Charges:
Market Selector @ $5/M

Age Range: Last 12 Mo  Female  Male
50 - 54 2,334 792 1,253
55 - 59 3,538 1,453 1,651
60 - 64 6,255 2,998 2,526
65 - 69 11,703 6,205 4,067
70+ 132,162 78,797 39,370


Household Income:                                                                                   

$75K+ 93,004
$50K - $74K 95,023
$35K - $49K 84,998
$25K - $34K 65,984
$15K - $24K 72,976
$1K - $14K 33,102

 

On all exchange orders, mailer must pay overlay royalty fee.


All orders cancelled after merge and/or mail date will be billed at full rental rate.  Orders cancelled prior to merge will be billed a $150/F fee plus $10/M run charges and all applicable selection charges.  List owner/manager needs to be notified of any cut backs or cancellations before the merge happens.

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: DIRECT MAIL 
PRIVACY: UNKNOWN 
DMA?: YES - MEMBER
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 57% FEMALE 35% MALE  
SPENDING: $19.00 AVERAGE ORDER 
SELECTS
$10+   $15.00/M
$15+   $20.00/M
$20+   $25.00/M
$5+   $8.00/M
50+   
AGE   $15.00/M
ETHNIC/ETHNICITY   $15.00/M
GENDER/SEX   $8.00/M
HOUSEHOLD INCOME   $15.00/M
INCOME   $10.00/M
MARKET SELECTORS   $5.00/M
MULTIS   $20.00/M
NEW TO FILE   $10.00/M
RELIGION/RELIGIOUS   $15.00/M
REUSE MINIMUM CHARGE   $200.00/F
SCF   $8.00/M
STATE   $8.00/M
ZIP   $8.00/M
ADDRESSING
KEY CODING  $3.50/M
EMAIL/FTP DELIVERY (FLAT FEE)  $75.00/F
KEYING  $3.50/M
ROYALTY FEE  $10.00/M
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