**Exchange Only File**
WNYC donors support one of the country's most respected public radio institutions, with programming rooted in news, culture, conversation and civic life. This is an audience that values trusted information, public service and the kind of reporting and storytelling people choose to support because they believe it should exist.
For direct mailers, that matters. These are not passive listeners. They are active members and donors — every name in this universe has given, with no lapsed records mixed in — who have made a financial commitment to a mission-driven media organization. The file should be especially relevant for causes that appeal to educated, engaged and culturally aware donors, including advocacy, education, arts and culture, public policy, journalism, environmental causes and civic engagement.
If your campaign depends on donors who read, listen, think and act, WNYC is a smart audience to test.
Exchanges are limited to these SCFS: 068,070,073-074,076-079,085,088-089,100-101,103-117,125. |
