IronStone-Flexible Pay Users Mailing List

Target consumers who Prefer to Buy Now and Pay Later

SEGMENTS COUNTS THROUGH 02/27/2026
5,132,442 TOTAL UNIVERSE / BASE RATE $100.00/M
 199,239 MONTHLY BUYERS     + $10.00/M
DESCRIPTION

Reach Consumers Who Use Store Financing to Make Purchases

 

Put your offer in front of engaged buyers who frequently rely on in-house credit or retailer financing when shopping.

These credit-oriented consumers regularly take advantage of store payment options, making them strong prospects for a wide range of offers, including:

  • Catalogs

  • Insurance Programs

  • Credit Card Offers

  • Personal Development Products

  • Subscription Services

  • And More

Consider testing this responsive audience in your next direct mail campaign.

 

 

 

ORDERING INSTRUCTIONS
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: BUYERS, MULTI-BUYERS, MULTI SOURCED, DIRECT RESPONSE, CATALOG, INTERNET/ON-LINE 
PRIVACY: UNKNOWN 
DMA?: YES - MEMBER
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 50% FEMALE 50% MALE  
SELECTS
AGE   $12.50/M
DONOR   $10.00/M
GENDER   $10.00/M
GEO   $10.00/M
HOME OWNER   $12.50/M
INCOME   $10.00/M
MAIL ORDER BUYER   $10.00/M
ADDRESSING
KEY CODING  $8.00/M
EMAIL (MIM 5,000)  $75.00/F
FTP (MIN 5,000)  $75.00/F