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BASECAMP PURPOSEFUL identifies seasoned professional age 55+ who have transitioned from traditional full-time careers yet remain actively engaged in running small office or home-based businesses. These individuals are not slowing down – the are operating with intention- leveraging decades of expertise to generate income, maintain independence, and pursue passion-driven ventures while maintain financial stability.
Great for financial advisors & investment firms, credit card, banking, and fintech products, insurance (life, home, auto bundle), home improvement & big-ticket retail, lifestyle brands, estate planning, direct mail & marketing solutions, shipping, printing & signage, utilities & energy providers
Selects Available Age, new worth tiers, length of residence, political affiliation, homeownership status, mortgage presence, recent transactional purchases, lifestyle enhancements and household occupancy where available.
Contact Lisa Fidaleo today for detailed counts and additional markets! |
