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COUNTS THROUGH 01/07/2026 |
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|
| 1,001 |
TOTAL UNIVERSE / BASE RATE |
$0.00/M |
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Description:
Raw web logs, inferred intent from search/navigation, and bid-stream observations.
Value Proposition:
High-intent targeting, inventory optimization, custom segment creation, and B2B site visitation insights.
Underlying data sources:
Web Intent data is derived from web activity logs and clickstream data capturing user interactions, site visits, and content engagement. It consolidates browser-level behavioral signals, page view metadata, and domain-level interest indicators. Sources include first-party web activity panels, publisher integrations, and aggregated anonymized browsing data.
Data collection methodology:
- Collect raw web event logs
- Parse clickstream actions
- Categorize by content/topic
- Aggregate and anonymize
- Deliver as intent data feeds
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| MARKET: |
BUSINESS AND CONSUMER |
| CHANNELS: |
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| SOURCE: |
COMPILED LISTS, MULTI SOURCED, INTERNET/ON-LINE |
| PRIVACY: |
UNKNOWN |
| DMA?: |
NO |
| STATUS: |
STANDARD PROVIDER |
| GEO: |
USA |
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| BRAND OR DOMAIN INTEREST |
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| GEOGRAPHY (COUNTRY / REGION) |
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| INDUSTRY / VERTICAL INTEREST |
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| INTENT CATEGORY / TOPIC |
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| ADDRESSING |
| KEY CODING |
NOT AVAILABLE |
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