|
Description Summary The Streamline Collective™ represents one of the most dynamic entertainmentfocused audiences available today. They are the binge-watchers, the weekend series marathoners, the sports fanatics who tune in live, and the families who gather for movie nights. This segment covers every walk of life, teens, adults, seniors, and families with children, all united by their shared love for entertainment and discovery. They rely on Rotten Tomatoes, IMDb, and social buzz to decide what to watch next, making them both trend-aware and influence-driven. Within this group, you’ll find a wide demographic range with inclusive representation across race, gender, and geography, along with income levels spanning middle- to high-income households. They are tech-savvy, mobile-first consumers who own smart TVs and devices, travel frequently, share socially, and constantly engage with streaming, live television, and event-driven content. Altogether, this segment represents a vibrant cross-section of American households who consume media at scale and with passion.
How Our Data Is Compiled The Streamline Collective™ audience is built using a wide range of high-quality data sources that reflect the lifestyles and viewing habits of today’s entertainment-driven consumers. Records are derived from subscription services, self-reported surveys, lifestyle questionnaires, and purchase histories, providing a strong foundation of real consumer insights. The database is regularly refreshed and enhanced through advanced processing, including National Change of Address (NCOA) updates and CASS certification, which ensure deliverability and accuracy. Each record is further enriched with demographic and lifestyle attributes, creating a robust dataset that helps marketers connect with an expansive, verified audience of more than 28 million individuals.
Consider The Facts • 83% of U.S. adults use streaming services
Recommended Usage The Streamline Collective™ is a powerful audience for entertainment, travel, retail, technology, and food and beverage industries. This data can be used to promote streaming launches, live events, vacations, smart devices, household goods, and everyday consumer products. It is well-suited for multi-channel outreach including email, CTV, social, and direct marketing campaigns.
|