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Reach highly responsive, promotionally active buyers—ideal for direct mail campaigns.
These consumers have purchased a DRTV product by phone (average order value: $60) and have also accepted a complimentary trial to select magazines. Following their initial purchase, they were presented with and converted on additional backend membership offers, making them proven multi-step buyers.
This audience is an excellent match for insurance, postcard offers, opportunity-seeker promotions, and general merchandise.
Test this list today and experience strong response rates from a dependable, proven buyer file.
Average age: 55
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