|
COUNTS THROUGH 07/28/2025 |
|
|
4,000,000 |
TOTAL UNIVERSE / BASE RATE |
$85.00/M |
330,000 |
MONTHLY HOTLINE |
+
$20.00/M
|
990,000 |
LAST 3 MONTHS |
$15.00/M
|
1,980,000 |
LAST 6 MONTHS |
$10.00/M
|
3,960,000 |
LAST 12 MONTHS |
|
|
Our Survey responders have said “Yes” they are paying out of pocket for prescription drugs.
Using your health insurance’s prescription plan to pay for medications may not be the cheapest way to lower drug costs. Between the higher deductibles and outrages insurance plans millions of Americans are now simply paying for their medications out of pocket. This is a result of a struggling economy that’s forcing people to cut down on prescription drugs, medical tests and Doctor’s visits. Paying higher premiums to cover the deductibles is becoming almost impossible for most Americans. Knowing that most medications are now generic our Doctors are suggesting that consumers start looking for and using discount pharmacy cards and drop the prescription portion of our insurance plans. The cost of prescriptions paying through our insurance plans is costing most Americans too much money. As the cost of living increases their wages do not. Our database is 100% direct response and multi sourced, encompassing consumers who recently responded to an online promotion. These highly active survey responders have also opted in to receive a variety of other third party offers via direct mail, telemarketing and email.
|
|
MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
DIRECT RESPONSE, MULTI SOURCED |
PRIVACY: |
CONFIRMED OPT-IN |
DMA?: |
YES - MEMBER |
STATUS: |
PREFERRED PROVIDER |
GEO: |
USA |
GENDER: |
80% FEMALE 20% MALE |
|
AGE |
$5.00/M |
EMAIL ADDRESS |
$40.00/M |
ETHNICITY |
$10.00/M |
GENDER/SEX |
$5.00/M |
GEO |
$5.00/M |
INCOME SELECT |
$5.00/M |
MONTHLY HOTLINE |
$20.00/M |
SUGGESTED USAGE |
|
ADDRESSING |
KEY CODING |
$5.00/M |
EMAIL |
$50.00/F |
FTP |
$50.00/F |
|