Infodepots' Adult Children Living with Parents database offers marketers a highly segmented and valuable audience profile—households where adult children, typically aged 18 and above, reside with one or both parents. This living arrangement has grown significantly due to factors like higher education pursuits, rising housing costs, delayed marriage, or transitional career phases. This file is ideal for targeting both adult children and their families with products and services tailored to multi-generational households.
The database is compiled using a combination of public records, survey data, subscription services, credit bureau insights, and digital behavior, ensuring that each entry reflects verified household composition. It allows segmentation by age, income, educational status, employment, household size, geographic location, and lifestyle preferences.
Marketers can leverage this data to promote a range of offerings—from online education, career development tools, and co-living solutions to financial services, insurance products, mobile plans, and streaming services that appeal to both generations.
Infodepots maintains the highest standards of data compliance and accuracy through regular phone verification, permission-based data sourcing, and continuous email validation. This makes the database ideal for multi-channel campaigns that aim to reach this evolving and influential demographic structure.
Please note: We offer direct marketers the ability to license complete multi-channel records (with all selections included) for a 12-month unlimited-use arrangement. Data can be used for postal, email, and outbound telemarketing campaigns. Contact Infodepots for details and pricing on this exclusive opportunity.
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