Award Survey Prospects are proactive, value-focused consumers who are highly engaged in savings-driven behaviors. As part of the Award Survey Prospects these individuals actively seek out opportunities that offer measurable rewards—making them ideal candidates for incentive-based survey programs.
They routinely participate in rebate and coupon initiatives, demonstrating a strong interest in programs that provide tangible financial benefits. Many are members of exclusive shopping clubs and savings networks, where they access premium discounts across lifestyle, retail, and essential goods categories.
Cost-conscious and loyalty-driven, these prospects consistently pursue strategies that stretch their dollar—such as bulk buying and long-term savings programs. Their high responsiveness to value-based offers makes them well-aligned with brands and surveys that deliver clear, reward-oriented outcomes. This group’s purchasing behavior reflects a deep commitment to maximizing value and a strong openness to programs that recognize and reward their smart shopping habits.
Media Source: Online/Outbound Telemarketing/Direct Mail/Online Advertising
Recommended for: shopping clubs, catalog credit, magazines, insurance, secured and sub-prime credit, Internet, legal & financial services, health insurance, home equity loans, money making opportunities, innovative “as seen on TV” products, and catalogs. |