Senior Life Insurance Buyers-Final Expense Mailing List

Final expense insurance policies cover the costs incurred by the death of a loved one. There are a number of costs associated with a death, so having final expense coverage is important. Some of the essentials covered include: Funeral arrangements, including embalming, casket, flowers, and services. These policies are for families with low discretionary income and low savings. These consumers understand that average funeral today can cost over $10,000. All of these consumers have self-reported their channel preference as direct mail.

SEGMENTS COUNTS THROUGH 09/01/2025
2,643,247 TOTAL UNIVERSE / BASE RATE $95.00/M
 762,405 MONTHLY HOTLINE     $15.00/M
 2,643,247 AGE 50+ UNIVERSE    
 762,405 AGE 50+ MONTHLY HOTLINE    
DESCRIPTION
This list was curated by our group of data experts with various data backgrounds spanning over 35 years.   Our experts begin by analyzing consumers who self-reported their intent to purchase a specific product, their purchasing history regarding specific products, and their preferred channel as compared to those that did not.  The resulting algorithm is applied to a dataset of only known buyers and responders.  These filters will always generate a higher-than-average response rate in any channel. The study data sets were augmented with demographic, lifestyle, interest, behavioral, financial, recency, frequency, monetary, and other transactional data, then modeled to create this responsive specific audience of intenders.  There are over 3,000 data sources that contribute information to this unique solution.
ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List Email List Telephone List  
SOURCE: INTERNET/ON-LINE, RETAIL/POP, DIRECT RESPONSE, AGENT SOLD, SINGLE BUYERS, LIFESTYLE QUESTIONNAIRE, MULTI SOURCED, CONTINUITY/CLUB/BUYER, CATALOG, CASH BUYERS, BUYERS, CREDIT CARDS, DIRECT MAIL SOLD, MULTI-BUYERS, OPT-IN E-MAIL, GIFT BUYERS 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 57% FEMALE 43% MALE  
SELECTS
CSNP QUALIFIED   
DISCRETIONARY SPENDING INCOME   
DSNP QUALIFIED   
DWELLING TYPE   
ETHNICITY + LANGUAGE   
EXACT AGE (YYMM BORN)   
GEOGRAPHY OR RADIUS   
HOMEOWNER/RENTER   
LENGTH OF RESIDENCE   
MARITAL STATUS   
NARROW INCOME   
RECENCY   
SELF REPORTED DATA   
SPANISH SPEAKING (LANGUAGE)   
TRANSACTIONAL DATA   
VETERAN   
ADDRESSING
KEY CODING  $0.00/F
COUNTY FIPS & COUNTY NAME  
FILE DOWNLOAD  $25.00/F
FTP  $25.00/F
RADIUS  
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