|
COUNTS THROUGH 05/31/2025 |
|
|
1,097,866 |
TOTAL UNIVERSE / BASE RATE |
$90.00/M |
53,066 |
ONE MONTH HOTLINE |
+
$10.00/M
|
|
These individuals are facing new financial realities as they adjust to across-the-board increases in everyday items for themselves and their family. They are taking on this credit card debt as a means to balance their variable expenses.
Key Demographics:
Average Age: 63 years old
Average Income: $50,000
% Female: 60%
% Male: 40% |
|
POPULARITY: |
99 |
MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
MULTI SOURCED |
PRIVACY: |
UNKNOWN |
DMA?: |
YES - MEMBER |
STATUS: |
PREFERRED PROVIDER |
GEO: |
USA |
|
AGE |
$10.00/M |
GENDER |
$5.00/M |
HOTLINE |
$10.00/M |
INCOME |
$10.00/M |
LIFESTYLE |
$12.00/M |
ZIP/STATE/SCF |
$5.00/M |
ADDRESSING |
KEY CODING |
NOT AVAILABLE |
EMAIL/FTP |
$50.00/F |
|