JLM Targeted Direct Mail Data: Responsive Buyers and Engaged Responders Mailing List

This file is made up of a highly responsive audience who have interacted with direct mail campaigns for a wide variety of catalogue offers.

SEGMENTS COUNTS THROUGH 05/01/2025
839,928 TOTAL UNIVERSE / BASE RATE $100.00/M
 50,032 APRIL 2025 HL     $135.00/M
 49,863 MARCH 2025 HL     $120.00/M
 49,023 FEBRUARY 2025 HL     $120.00/M
DESCRIPTION

This file is made up of a highly responsive audience who have interacted with direct mail campaigns for a wide variety of catalogue offers. It includes data on both buyers and responders, providing insights into their engagement levels and purchasing behaviors, as well as demographic information such as income, age, gender etc.

This list would be a good fit for numerous different types of direct mail offers including, but not limited to, identity theft protection, discount shopping clubs, magazine clubs, etc.

 

Buyers: Individuals who have made a purchase in response to direct mail campaigns.

Responders: Individuals who have interacted with the direct mail but did not make a purchase. This includes those who requested more information, participated in promotions, or visited the website.

 

 

 

All cancelled orders are subject to a $125 fee, plus any selection charges, $6/M run charges and shipping charges. Full rental charges will apply to any cancellation after mail date.  Payment due 30 days after original mail date.

ORDERING INSTRUCTIONS
POPULARITY: 99
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: SURVEY, DIRECT RESPONSE, INTERNET/ON-LINE 
PRIVACY: OPT-IN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 50% FEMALE 50% MALE  
SELECTS
AGE   $15.00/M
CREDIT CARD PRESENCE   $15.00/M
GENDER/SEX   $8.00/M
GEO SELECT   $10.00/M
INCOME   $15.00/M
RUN CHARGE   $10.00/M
SCF   $10.00/M
STATE   $10.00/M
ZIP   $10.00/M
ADDRESSING
KEY CODING  NOT AVAILABLE
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