|
COUNTS THROUGH 06/04/2025 |
|
|
1,098,238 |
TOTAL UNIVERSE / BASE RATE |
$95.00/M |
223,868 |
MONTHLY HOTLINE |
$15.00/M
|
1,098,238 |
AGE 23-63 UNIVERSE |
|
223,868 |
AGE 23-63 MONTHLY HOTLINE |
|
|
The consumers in this list have been surveyed as to their propensity to respond and enroll in a health plan designed for their current employment status and financial situation. The responders to the survey and related marketing campaigns have been augmented with demographic, channel, and transactional data, then modeled to create this responsive specific audience. Federal Poverty Level has been overlayed on the dataset.
|
|
POPULARITY: |
99 |
MARKET: |
CONSUMER |
CHANNELS: |
|
SOURCE: |
OPT-IN E-MAIL, AGENT SOLD, INTERNET/ON-LINE, GIFT BUYERS, SINGLE BUYERS, CATALOG, RETAIL/POP, LIFESTYLE QUESTIONNAIRE, MULTI-BUYERS, MULTI SOURCED, DIRECT RESPONSE, DIRECT MAIL SOLD, BUYERS, CREDIT CARDS, CASH BUYERS, CONTINUITY/CLUB/BUYER |
PRIVACY: |
UNKNOWN |
DMA?: |
NO |
STATUS: |
STANDARD PROVIDER |
GEO: |
USA |
GENDER: |
57% FEMALE 43% MALE |
|
DISCRETIONARY SPENDING INCOME |
|
DWELLING TYPE |
|
ETHNICITY + LANGUAGE |
|
EXACT AGE (YYMM BORN) |
|
GEOGRAPHY OR RADIUS |
|
HOMEOWNER/RENTER |
|
HOUSEHOLD SIZE |
|
LENGTH OF RESIDENCE |
|
LIQUID ASSETS |
|
MARITAL STATUS |
|
NARROW INCOME |
|
RECENCY |
|
SELF REPORTED DATA |
|
SPANISH SPEAKING (LANGUAGE) |
|
TRANSACTIONAL DATA |
|
ADDRESSING |
KEY CODING |
$0.00/F |
COUNTY FIPS & COUNTY NAME |
|
FILE DOWNLOAD |
$25.00/F |
FTP |
$25.00/F |
RADIUS |
|
|