WNET Channel 13 Donors Mailing List

Since 1970, New York-based WNET/THIRTEEN has been the flagship station in public television today, and producer of many long-running PBS programs, such as "Nature", "Great Performances" “Amanpour and Company” "American Masters" as well as trusted local news programs like NJ Spotlight News with Briana Vannozzi.

SEGMENTS COUNTS THROUGH 03/31/2025
158,901 TOTAL UNIVERSE / BASE RATE $95.00/M
 122,501 24 MONTH DONORS     $95.00/M
 80,360 12 MONTH DONORS     + $5.00/M
 49,386 6 MONTH DONORS     + $10.00/M
  FUNDRAISING RATE     $80.00/M
  CATALOG RATE     $85.00/M
  NON-RECIPROCAL FEE     $20.00/M
DESCRIPTION
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WNET’s mission: To use the power of media to educate, inform, entertain, and inspire audiences everywhere. The WNET Group extends beyond its broadcast television origins to embrace existing, new, and emerging media venues. They produce and present life-changing media content that offers an alternative to commercially-driven media.

 

Watch & Listen: WNET is the nonprofit parent company of New York’s THIRTEEN – America’s flagship PBS station – WLIW21, THIRTEEN PBSKids, WLIW World and Create; Long Island’s only NPR station WLIW-FMALL ARTS, the arts and culture media provider; and FAST channel PBS Nature. The WNET Group also operates NJ PBS, New Jersey’s statewide public television network, and newsroom NJ Spotlight News.

 

The WNET Group brings arts, culture, education, news, documentaries, entertainment, and DIY programming to more than five million viewers each month. Inspiring curiosity and nurturing dreams, The WNET Group award-winning Kids’ Media & Education team produces the PBS KIDS series Cyberchase, interactive Mission US history games, and resources for families, teachers and caregivers. A leading nonprofit public media producer for over 60 years, The WNET Group presents and distributes content that fosters lifelong learning, including initiatives addressing poverty, jobs, economic opportunity, social justice, understanding, and the environment. Through Passport, station members can stream new and archival programming anytime.

 

Comprised of viewers from New York, New Jersey, and Connecticut.  WNET members are primarily over 45 years of age, affluent, well-educated, and well-informed.  They celebrate diversity, embrace innovation, and share a passion for public service. An engaged audience with a passion for the arts, current affairs, human rights, health, and the environment, they are prime prospects for non-profits and consumer offers.

Donor Demographics

Average Age 68

Average Income $125

60% female, 54% male

52% married

Average Donation $70

 

** political candidates, committees, raffle or sweepstake offers are not permitted**

 

 

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: DIRECT MAIL SOLD 
PRIVACY: UNKNOWN 
DMA?: YES - MEMBER
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 60% FEMALE 54% MALE  
SELECTS
$10+ DONORS   $11.00/M
$15+ DONORS   $16.00/M
$20+ DONORS   $20.00/M
1 MONTH DONOR   $20.00/M
12 MONTH DONOR   $5.00/M
3 MONTH DONOR   $15.00/M
6 MONTH DONOR   $10.00/M
GENDER   $8.00/M
GEO (SCF, ZIP, STATE)   $8.00/M
LIFESTYLE / INTEREST   $15.00/M
NON RECIPROCAL FEE   $20.00/M
ZIP TAPE SET-UP   $20.00/F
ADDRESSING
KEY CODING  $3.50/M
EMAIL  $85.00/F
FTP  $85.00/F
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