The Potpourri Group Package Insert Program Package Insert Program

The Potpourri Group Package Insert Program gives you access to buyers of quality, women's apparel, footwear, jewelry, bedding, crafts, and general merchandise. A multi-channel retailer for more than 50 years, The Potpourri Group’s 17 unique brands sell a diverse product mix from apparel and jewelry to bedding, crafts, and general merchandise through their e-commerce websites and direct mail catalogs.

SEGMENTS COUNTS THROUGH 11/19/2024
TOTAL UNIVERSE / BASE RATE $65.00/M
  OVER 2,000,000 PACKAGES ANNUALLY    
DESCRIPTION
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The Potpourri Group Package Insert Program gives you access to buyers of quality, women's apparel, footwear, jewelry, bedding, crafts, and general merchandise. A multi-channel retailer for more than 50 years, The Potpourri Group’s 17 unique brands sell a diverse product mix from apparel and jewelry to bedding through their e-commerce websites and direct mail catalogs.

A gallery of unique selections to make every day, every occasion, every holiday special. Hundreds of apparel items, affordable gifts for friends, family, or yourself - novelty apparel and decorative accents for your home and garden, including distinctive plaques, prints, figurines, collectibles, jewelry, and personalized items. The PGI audience are engaged and passionate shoppers.

 

Buyers to the following titles comprise the Potpourri Package Insert Program: Back in the Saddle, Catalog Favorites, Chadwicks, Country Store, Cuddledown, Expressions, Magellan's, Nature's Jewelry, NorthStyle, Potpourri, Pyramid Collection, Serengeti, The Stitchery, Whatever Works and Young Explorers. 

 

A mature primarily female audience, The Potpourri Group’s buyers are responsive to a variety of offers, including home decor, gifts, insurance, epicurean, general merchandise, financial, health, and beauty, senior care and children’s products.

 

Inserts will be included in packages sent to The Potpourri Group’s valued customers and prospects.

  

 

Potpourri Group Inc., referred to as "PGI", founded in 1963, publishing a single consumer catalog title. New brands were added through internal development and acquisitions so that today PGI has grown to be one of the most successful multi-brand direct-to-consumer merchants in America, serving millions of customers a year. With 17 unique brands, Potpourri Group is one of North America’s largest and most well-respected multi-brand, multi-channel retailers. 

 

 

 

 

 

 

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Package Insert Program Blow-in Program   
SOURCE: DIRECT MAIL SOLD, DIRECT RESPONSE, INTERNET/ON-LINE, CATALOG, BUYERS 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 87% FEMALE 13% MALE  
SPENDING: $109.00 AVERAGE ORDER 
SELECTS
ADDRESSING
KEY CODING  PLEASE INQUIRE
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