People Inc Database - Donors Masterfile Mailing List

Subscribers and buyers of books and magazines published by People Inc (formerly Dotdash Meredith®) have been merged and enhanced to

identify those who donate to their favorite charities.

These individuals give back to society by supporting charitable organizations near and dear to their heart.

Proven donors and decisive with their disposable income, they make ideal prospects for virtually any Not-For-Profit appeal.

This file includes the subscribers of:
All Recipes®, American Patchwork & Quilting®, Better Homes and Gardens®, Coastal Living®, Cooking Light®, Country Home®, Eating Well®, Food & Wine®, Midwest Living®, People®, Real Simple®, Southern Living®, Traditional Home®, Travel + Leisure®, and Wood® (+ People Inc Book Buyers)

Demographics:

Average Age 45
Average Income $50,000
Reside in A & B Counties 63%
Children Present in Home 22%

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