|
COUNTS THROUGH 05/27/2025 |
|
|
| 3,050,000 |
TOTAL UNIVERSE / BASE RATE |
$85.00/M |
| 250,000 |
MONTHLY HOTLINE |
+
$20.00/M
|
| 750,000 |
LAST 3 MONTHS |
+
$15.00/M
|
| 1,500,000 |
LAST 6 MONTHS |
+
$10.00/M
|
| 3,000,000 |
LAST 12 MONTHS |
|
|
|
|
As the Spanish speaking population grows, so does their interest in supporting worthy causes. In particular, they donate their time and money to local community causes. These known very responsive Donors are the heart and soul behind a wide variety of causes such as Education, political, humanitarian, worldwide needs, health and community. They also donate to very specific religious causes nationwide as a way of giving back directly to their own communities.
These known Spanish speaking donors give an average of $10-$15 each for their desired cause. These compassionate donors are very direct mail responsive. They have the discretionary cash to donate but also are known direct response mail order buyers. These consumers should find catalog, credit card, magazine and book offers of interest. |
|
| POPULARITY: |
 98 |
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
MULTI SOURCED, DIRECT RESPONSE |
| PRIVACY: |
CONFIRMED OPT-IN |
| DMA?: |
YES - MEMBER |
| STATUS: |
PREFERRED PROVIDER |
| GEO: |
USA |
| GENDER: |
75% FEMALE 25% MALE |
|
|
| AGE |
$5.00/M |
| GENDER/SEX |
$5.00/M |
| GEO |
$5.00/M |
| INCOME SELECT |
$5.00/M |
| MATCHING EMAIL ADDRESS |
$40.00/M |
| MONTHLY HOTLINE |
$20.00/M |
| PRESENCE OF CHILDREN |
$5.00/M |
| PRESENCE OF CREDIT CARD |
$5.00/M |
| ADDRESSING |
| KEY CODING |
$5.00/M |
| EMAIL |
$50.00/F |
| FTP |
$50.00/F |
|
