|
COUNTS THROUGH 08/29/2025 |
|
|
| 3,650,000 |
TOTAL UNIVERSE / BASE RATE |
$85.00/M |
| 300,000 |
MONTHLY HOTLINE |
+
$20.00/M
|
| 900,000 |
LAST 3 MONTHS |
+
$15.00/M
|
| 1,800,000 |
LAST 6 MONTHS |
+
$10.00/M
|
| 3,600,000 |
LAST 12 MONTHS |
|
|
|
|
All of these known Spanish speaking sweepstakes and lottery players are always hoping for the Big Payoff! They play several times a week both the lottery and sweeps. This file consists of Spanish speaking entrants. Trying their own combination of numbers or a quick pick, they spend a minimum of $30 for each gambling chance. They are also paying money for the hopes they will win in the sweepstakes.
The saying goes, “YA GOTTA BE IN IT TO WIN IT.” Plus they are a part of a large lifestyle master file that has been built using both offline and online direct response sources. This makes these very responsive consumers perfect for many, many types of magazine, catalog, coupons, music, credit cards, adult entertainment, Discount Pharmacy & Insurance offers vitamin and supplement offers. The age ranges run from 35-75 & the average income is $40K
|
|
| POPULARITY: |
 97 |
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
MULTI SOURCED, DIRECT RESPONSE |
| PRIVACY: |
CONFIRMED OPT-IN |
| DMA?: |
YES - MEMBER |
| STATUS: |
PREFERRED PROVIDER |
| GEO: |
USA |
| GENDER: |
20% FEMALE 80% MALE |
|
|
| AGE |
$5.00/M |
| GENDER/SEX |
$5.00/M |
| GEO |
$5.00/M |
| INCOME SELECT |
$5.00/M |
| MATCHING EMAIL ADDRESS |
$40.00/M |
| MONTHLY HOTLINE |
$20.00/M |
| PRESENCE OF CHILDREN |
$5.00/M |
| PRESENCE OF CREDIT CARD |
$5.00/M |
| ADDRESSING |
| KEY CODING |
$5.00/M |
| EMAIL |
$50.00/F |
| FTP |
$50.00/F |
|
