HOME AFFLIATES- SENIOR SECTOR Mailing List

Deliver your direct mail promotion straight to seniors’ homes.

SEGMENTS COUNTS THROUGH 04/30/2026
3,229,290 TOTAL UNIVERSE / BASE RATE $100.00/M
 301,299 MONTHLY HOTLINE     + $10.00/M
DESCRIPTION

Reach seniors who actively purchase through the mail. These consumers regularly respond to catalogs and direct mail offers, and they are highly engaged with DRTV commercials—frequently calling 800 numbers to place orders.

 

 

This audience is ideal for insurance offers, pharmacy discount cards, catalogs, subscription programs, and more.

 

Drive stronger response rates by connecting with these active, mail-responsive seniors today.


 

 

 

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: MULTI SOURCED 
PRIVACY: UNKNOWN 
DMA?: YES - MEMBER
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 50% FEMALE 50% MALE  
SELECTS
AGE   $12.50/M
COLLECTIBLE   $10.00/M
GENDER   $8.00/M
GEO   $8.00/M
HOTLINE   $10.00/M
INCOME   $12.50/M
POLITICAL   $10.00/M
ADDRESSING
KEY CODING  $3.00/M
EMAIL  $50.00/F
FTP  $50.00/F
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