Dr Leonard's Healthcare Buyers Mailing List

Dr. Leonard's, the nation's leading discount healthcare catalog, reaches a mature, mail-responsive audience that has purchased from the wide selection of healthcare, personal care and home accessory products found in Dr. Leonard's exclusive catalog. These individuals enjoy the convenience of direct mail and have come to rely on a varied mix of quality items for their health and for their homes.

SEGMENTS COUNTS THROUGH 04/02/2025
TOTAL UNIVERSE / BASE RATE $100.00/M
 26,136 1 MONTH     + $20.00/M
 46,918 3 MONTHS     + $15.00/M
 80,572 6 MONTHS     + $10.00/M
 175,802 12 MONTHS    
DESCRIPTION

Dr. Leonard's, the nation's leading discount healthcare catalog, reaches a mature, mail-responsive audience that has purchased from the wide selection of healthcare, personal care and home accessory products found in Dr. Leonard's exclusive catalog. These individuals enjoy the convenience of direct mail and have come to rely on a varied mix of quality items for their health and for their homes.

 

AVERAGE AGE: 60+

AVERAGE INCOME: $50,000


PRODUCT SELECTS:
APPAREL, SHOES, BED AND BATH, GENERAL HEALTH AIDS, GARDENING, HEALTH/BEAUTY, KITCHEN, EXERCISE

 

20% COMMISSION TO RECOGNIZED BROKERS

 

Dr Leonards is part of the Colony Brands portfolio of catalogs that include:

Home Brands: Montgomery Ward, Seventh Avenue, Ginnys, Through The Country Door, Harriet Carter

Fashion Brands: Monroe & Main, Ashro, Midnight Velvet, Beauty Boutique, Carol Wright

Gourmet Food Gift Brands: Swiss Colony, Wisconsin Cheeseman, Tender Filet

Personal Care Brands: Dr Leonards, Healthy Living, Essentials

 

 

Usage as of 04/01/24:

Aster Herbals
Bakers Best Health Products
Brylane Home
Auto Warranty Mailer
Catherines
Consortium of Food Banks
Disabled American Vets
Endurance Warranty Services LLC
Healthy Directions LLC
HomeServe USA
Honorary Group LLC
Jessica London
Juvenon
Kingsize
Medical Mailer
Lurie Children's Memorial Hospital
Maryland Food Bank
Massey Shoe
Meals on Wheels Co-op
Medic One Foundation
Miles Kimball
Monroe and Main
Nano Hearing Aid
Newport One
North Texas Food Bank
Insurance Mailer
Insurance Mailer
Probiotic Fit & Slim
Public Broadcasting Consortium
PureViva Supplements LLC
Quote Velocity
Rescue Missions
RKD AD Food Bank Consortium
RKD Animal Welfare Consortium (FRMLY Humane Society Consortium)
Roamans Direct
Salesian Missions
Salvation Army
Signals
St Jude Children's Research Hospital ALSAC
Support Plus
Woman Within

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: DIRECT MAIL SOLD 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 72% FEMALE 25% MALE  
SPENDING: $52.00 AVERAGE ORDER 
SELECTS
$100+ BUYERS   $30.00/M
$20+ BUYERS   $10.00/M
$50+ BUYERS   $20.00/M
$80+ BUYERS   $25.00/M
AGE   $15.00/M
ETHNICITY   $15.00/M
GENDER   $10.00/M
INCOME   $15.00/M
LIFESTYLE   $15.00/M
MULTI BUYER   $10.00/M
NEW TO FILE BUYER   $10.00/M
PAYMENT METHOD   $10.00/M
PRODUCT   $20.00/M
SCF   $5.00/M
STATE   $5.00/M
ZIP   $5.00/M
ADDRESSING
KEY CODING  NOT AVAILABLE
DELIVERY FEE  $75.00/F
RELATED LISTS
CAROL WRIGHT BUYERS
PATH2RESPONSE MASTER FILE
SEVENTH AVENUE BUYERS
HARRIET CARTER
MONTGOMERY WARD BUYERS
ESSENTIALS
COLONY BRANDS - BUYER MASTERFILE ENHANCED
HEALTHY LIVING BUYERS
HEARTLAND AMERICA
SUN CHLORELLA USA BUYERS