Parents Mailing List

FORMERLY Published by Dotdash Meredith, Parents Magazine was the leading authority on raising happy, healthy children. *** CEASED PUBLICATION 4/1/22. NAMES THRU 3/22 ***

SEGMENTS COUNTS THROUGH 03/31/2025
905,663 TOTAL UNIVERSE / BASE RATE $85.00/M
 905,663 FORMER SUBSCRIBERS     $85.00/M
 126,043 3 MONTH FORMER SUBSCRIBERS     + $12.00/M
 275,092 6 MONTH FORMER SUBSCRIBERS     + $9.00/M
  CATALOG RATE     $65.00/M
  FUNDRAISING RATE     $60.00/M
DESCRIPTION

FORMERLY Published by Dotdash Meredith, Parents Magazine was the leading authority on raising happy, healthy children.

 

Founded in 1926, PARENTS magazine pioneered the parenthood category and continues to lead the field today. The magazine's unique editorial voice - a combination of "parent to parent" insights and expert advice from the Parents Editorial Advisory Board - make it the magazine that's trusted by every generation. With a rich and balanced editorial approach, PARENTS covers children's health and safety, behavior and development, fashion, food and nutrition, toys, travel, and technology. The magazine also explores family life and relationships. Moms also appreciate "me" time in the magazine with beauty, fitness, and personal care features.

 

*** CEASED PUBLICATION 4/1/22. NAMES THRU 3/22 ***

 

DEMOGRAPHICS:

 

Median Age 34

Median Income $59,600

Median Home Value $196,000

 

UNIT OF SALE: $15.98

ORDERING INSTRUCTIONS
POPULARITY: 99
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: DTP / DMS 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 84% FEMALE 16% MALE  
SELECTS
3 MONTH FORMER   $12.00/M
6 MONTH FORMER   $9.00/M
AGE   $16.00/M
DTP/DMS   $12.00/M
ENGAGEMENT SCORES   $16.00/M
GENDER   $9.00/M
INCOME   $16.00/M
LIFESTYLE INTERESTS / PRODUCT SELECTS   $16.00/M
STATE / SCF / ZIP   $10.00/M
ZIP SELECT (4 OR MORE AREAS)   $15.00/M
ADDRESSING
KEY CODING  $3.50/M
EMAIL  $65.00/F
FTP  $65.00/F
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