People Inc Database - Ethnic Masterfile Mailing List

The People Inc (formerly Dotdash Meredith) - Ethnic Masterfile brings together subscribers in the People Inc family of publishing titles, that have been overlaid with demographic and lifestyle data to be able to target the right ethnicity for your specific offer. African American, Asian, Hispanic, European, Spanish Speaking, and more!

SEGMENTS

COUNTS THROUGH 12/31/2025

2,455,000

TOTAL UNIVERSE / BASE RATE

$120.00/M

2,455,000

ACTIVE SUBSCRIBERS

$120.00/M

615,197

TOTAL SUBSCRIBERS - AFRICAN AMERICAN

$120.00/M

71,000

1 MONTH AFRICAN AMERICAN SUBSCRIBERS

+ $17.00/M

170,500

3 MONTH AFRICAN AMERICAN SUBSCRIBERS

+ $12.00/M

553,000

TOTAL SUBSCRIBERS - HISPANIC

$120.00/M

383,500

TOTAL SUBSCRIBERS - SPANISH SPEAKING

$120.00/M

CATALOG RATE

$85.00/M

FUNDRAISING RATE

$80.00/M

DESCRIPTION

African American, Asian, Hispanic, European, Spanish Speaking, and more!

This file includes the subscribers of:

All Recipes®, American Patchwork & Quilting®, Better Homes and Gardens®, Coastal Living®, Cooking Light®, Country Home®, Eating Well®, Food & Wine®, Midwest Living®, People®, Real Simple®, Southern Living®, Traditional Home®, Travel + Leisure®, and Wood® (+ Meredith Book Buyers)

DEMOGRAPHICS:

Median Age 45

Median Income $60,000

ORDERING INSTRUCTIONS

To order this list, contact your List Broker and ask for NextMark List ID #619758 or click here to place your request.
Use NextMark List Order Entry Software or Bionic Media Planning Software
10,000 NAME MINIMUM ORDER $0.00 MINIMUM PAYMENT
85% NET NAME AVAILABLE ON ORDERS OF 50,000 OR MORE ($8.50/M RUN CHARGE)
EXCHANGE IS AVAILABLE
REUSE IS AVAILABLE
CANCELLATION FEE AT $100.00/F