Traditional Home Mailing List

Published by Dotdash Meredith, Traditional Home® QUARTERLY provides readers with ideas and inspiration in making their homes and their lives more enjoyable with timeless solutions.

SEGMENTS COUNTS THROUGH 05/31/2025
51,742 TOTAL UNIVERSE / BASE RATE $120.00/M
 51,742 ACTIVE SUBSCRIBERS     $120.00/M
 12,823 3 MONTH HOTLINE SUBSCRIBERS     + $9.00/M
 18,896 6 MONTH HOTLINE SUBSCRIBERS     $115.00/M
  CATALOG RATE     $85.00/M
  FUNDRAISING RATE     $80.00/M
DESCRIPTION

Published by Dotdash Meredith, Traditional Home® QUARTERLY provides readers with ideas and inspiration in making their homes and their lives more enjoyable with timeless solutions.

 

These affluent readers have both an eye for design and an appreciation for the timeless sophistication of traditional style. The classic houses featured in TRADITIONAL HOME embodied the juxtaposition of worth and beauty within one's own personal living space. This upscale lifestyle magazine catered to aesthetically-refined readers with articles on updated classic decorating styles, antiques and collectibles, arts and artisans, travel and entertaining.

 

*** Now a QUARTERLY Publication

 

DEMOGRAPHICS:

 

Median Age 49

Median Income $80,600

Median Home Value $275,000

Married 66%

Homeowners 79%

 

UNIT OF SALE: $24.00

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: 94% DTP / 94% DMS 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 81% FEMALE 19% MALE  
SELECTS
3 MONTH HOTLINE   $9.00/M
AGE   $16.00/M
DTP/DMS   $12.00/M
ENGAGEMENT SCORES   $16.00/M
GENDER   $9.00/M
INCOME   $16.00/M
LIFESTYLE INTERESTS   $16.00/M
PAID (98%)   $12.00/M
STATE / SCF / ZIP   $10.00/M
ZIP SELECT (4 OR MORE AREAS)   $15.00/M
ADDRESSING
KEY CODING  $3.50/M
EMAIL  $65.00/F
FTP  $65.00/F
RELATED LISTS
POTTERY BARN SHOPPERS
ARCHITECTURAL DIGEST MAGAZINE & ENHANCED
ELLE DECOR
WILAND - FLOORING, CARPET, AND RUGS, INTENT TO BUY
BETTER HOMES & GARDENS
WILAND - UPSCALE HOME DECOR & FURNITURE, INTENT TO BUY - SOCIAL MEDIA ACTIVE
FOOD & WINE
REAL SIMPLE MAGAZINE
AMERICAN EXPRESS UPSCALE FURNISHINGS
VERANDA