Southern Living Magazine Mailing List

Southern Living celebrates the best of life in the South, highlighting its beauty and culture with characteristic Southern hospitality. Each monthly issues contains recipes for great Southern food, decorating and gardening tips, and travel advice to bring readers all of the best the South has to offer.

SEGMENTS COUNTS THROUGH 09/30/2025
914,716 TOTAL UNIVERSE / BASE RATE $120.00/M
 914,716 ACTIVE SUBSCRIBERS     $120.00/M
 44,919 1 MONTH HOTLINE SUBSCRIBERS     + $17.00/M
 95,127 3 MONTH HOTLINE SUBSCRIBERS     + $12.00/M
 298,140 6 MONTH HOTLINE SUBSCRIBERS     + $9.00/M
 461,906 ACTIVE DTP SUBSCRIBERS     + $12.00/M
 468,647 ACTIVE DMS SUNSCRIBERS     + $12.00/M
 33,878 6 MONTH CHANGE OF ADDRESS     + $12.00/M
 173,595 6 MONTH EXPIRES     $75.00/M
  CATALOG RATE     $85.00/M
  FUNDRAISING RATE     $80.00/M
DESCRIPTION

Published by People Inc (formerly Dotdash Meredith), Southern Living celebrates the best of life in the South, highlighting its beauty and culture with characteristic Southern hospitality. Each monthly issues contains recipes for great Southern food, decorating and gardening tips, and travel advice to bring readers all of the best the South has to offer.                  

                                            

Southern Living subscribers love the food and culture of the beautiful, gallant South and are looking for products and services to enhance their lifestyles.                            

 

Southern Living is enhanced with demographic and lifestyle data for even better segmentation.                                

 

E-mail addresses are available, see separate datacard.

 

DEMOGRAPHICS:

 

Average Income $68,394

Median Age 54

Attended College 64%

Own a Home 79%

 

UNIT OF SALE:  $24 (12 Issues)

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: DTP, OTHER 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 83% FEMALE 17% MALE  
SELECTS
1 MONTH HOTLINE   $17.00/M
3 MONTH HOTLINE   $12.00/M
6 MONTH HOTLINE   $9.00/M
ADULT AGE / CHILD AGE   $16.00/M
CHANGE OF ADDRESS   $12.00/M
DTP/DMS   $12.00/M
GENDER   $9.00/M
GIFT GIVERS   $12.00/M
INCOME   $16.00/M
LIFESTYLE INTERESTS   $16.00/M
PAID   $12.00/M
PRODUCT SELECTS   $16.00/M
RENEWALS   $12.00/M
STATE / SCF / ZIP   $10.00/M
ZIP SELECT (4 OR MORE AREAS)   $15.00/M
ADDRESSING
KEY CODING  $3.50/M
EMAIL  $65.00/F
FTP  $65.00/F
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