Sporty's Tool Shop Mailing List

When homeowners are looking for quality products to help them accomplish a difficult or unusual task, they turn to Sporty's Tool Shop for the widest selection of time-saving tools available.

SEGMENTS COUNTS THROUGH 02/28/2026
179,204 TOTAL UNIVERSE / BASE RATE $100.00/M
 6,462 30 DAY BUYERS     + $30.00/M
 12,896 60 DAY BUYERS     + $25.00/M
 22,990 90 DAY BUYERS     + $20.00/M
 51,964 6 MONTH BUYERS     + $15.00/M
 106,410 12 MONTH BUYERS     + $10.00/M
 179,204 24 MONTH BUYERS     $100.00/M
  PROMOTIONAL OFFERS     + $10.00/M
  NON-AFFINITY PUB RATE     $75.00/M
  PUBLISHER/FUNDRAISERS     $75.00/M
  COUNTS THRU 2/28/26    
DESCRIPTION
listGraphic

When homeowners are looking for quality products to help them accomplish a difficult or unusual task, they turn to Sporty's Tool Shop for the widest selection of time-saving tools available. In keeping with Sporty's philosophy of work smarter, not harder, these affluent buyers are willing to purchase the items they need to tackle those do-it-yourself projects at home. Sporty's offers this rapidly growing list of buyers a range of unique products for home, lawn, garden, garage and organization.

 

Dollar select is cumulative within recency.

 

Demographics/Profile:

Average age 54

$100,000 Average household income

99% Homeowners

 

List owner requires gross payment on selection charges.

 

Payment must be received within 30 days of mail date or order will revert back to gross names.

 

Canceled orders are subject to a $100/F cancellation fee plus run charges and shipping.

All orders canceled after the mail date or merge are required to pay in full.

 

Updated monthly.

 

Required: 3 day lead time on all orders.

 

www.sportystoolshop.com

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: DIRECT MAIL SOLD 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 40% FEMALE 56% MALE  
SPENDING: $92.00 AVERAGE ORDER 
SELECTS
$0 - $49.99   $25.00/M
$50 - $74.99   $30.00/M
$75 - $99.99   $35.00/M
1 MONTH HOTLINE   $30.00/M
12 MONTH HOTLINE   $10.00/M
2 MONTH HOTLINE   $25.00/M
3 MONTH HOTLINE   $20.00/M
6 MONTH HOTLINE   $15.00/M
GENDER/SEX   $10.00/M
STATE   $10.00/M
ADDRESSING
KEY CODING  NOT AVAILABLE
EMAIL  $50.00/F
FTP  $75.00/F
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