Your Dog Tufts University Mailing List

Your Dog is a newsletter published by the Cummings School of Veterinary Medicine at Tufts University. It is written for caring dog owners who are interested in information about their dogs' basic medical, nutritional, and behavioral needs.

SEGMENTS COUNTS THROUGH 03/31/2025
3,691 TOTAL UNIVERSE / BASE RATE $100.00/M
 3,691 TOTAL ACTIVE SUBSCRIBERS     $100.00/M
 2,655 12 MONTH HOTLINE SUBSCRIBERS     $5.00/M
 12,905 EXPIRES     $90.00/M
  FUNDRAISER RATE     $75.00/M
  CATALOG RATE     $90.00/M
DESCRIPTION

Your Dog is a newsletter published by the Cummings School of Veterinary Medicine at Tufts University. It is written for caring dog owners who are interested in information about their dogs' basic medical, nutritional, and behavioral needs.

 

The newsletter gives subscribers advice on topics such as treating skin rashes, dental hygiene, canine health insurance, and detecting & treating various canine ailments and diseases. Your Dog also includes the latest in the world of dog news and offers expert advice on behavioral techniques, selecting a veterinarian, and info on the latest medical breakthroughs. Each issue also highlights one specific breed of dog.

 

These canine-loving direct mail responders are the perfect fit for your next offer.

 

DEMOGRAPHICS:

Average Age: 58
Average HH Income: $50,000+
Mostly Homeowners 


UNIT OF SALE: $39 Average

 

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: 100% DIRECT MAIL SOLD 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 84% FEMALE 16% MALE  
SELECTS
3 MONTH HOTLINE   $10.00/M
6 MONTH HOTLINE   $5.00/M
GENDER   $8.00/M
STATE, SCF, ZIP   $8.00/M
ADDRESSING
KEY CODING  $3.00/M
EMAIL  $60.00/F
FTP  $60.00/F
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