|
COUNTS THROUGH 03/26/2026 |
|
|
| 3,985,450 |
TOTAL UNIVERSE / BASE RATE |
$85.00/M |
| 335,000 |
AVERAGE MONTHLY HOTLINE |
+
$10.00/M
|
| |
MAKE/MODEL |
+
$5.00/M
|
| |
AUTO INSURANCE SEEKERS |
+
$5.00/M
|
| |
ROADSIDE ASSISTANCE PLANS |
+
$5.00/M
|
| |
CREDIT CARD BUYERS |
+
$5.00/M
|
| |
AUTOMOTIVE MAGAZINE SUBSCRIBERS |
+
$5.00/M
|
| |
AUTO PARTS AND ACCESSORIES |
+
$5.00/M
|
| |
AUTO FINANCING |
+
$5.00/M
|
| |
CATALOG BRANDED MERCHANDISE BUYERS |
+
$5.00/M
|
| |
ONLINE BUYERS |
+
$5.00/M
|
|
|
|
The FLA - Fair Lending Friendly - Automotive intenders have all been screened to make sure they meet the requirements of the Fair Lending Act. Their credit scores were not used nor are they available as a selection on this file. What this file delivers are individuals who with a high intent to purchase a new automobile. This makes them excellent prospects for all dealer offers to drive traffic to their dealerships, run conquest campaigns, insurance and more! We offer a broad selection of all makes and models for both American and Foreign made vehicles. We can select by current brand of vehicle owned as that is a strong indicator of brand loyalty. This list is also a great file for auto finance offers. After all, they are all FLA approved! Having this assurance that all the individuals are FLA friendly should make this list a "must test" for your mailer's next campaign. There are matching emails available for multi-touch campaigns to help increase the response rate. The FLA - Fair Lending Friendly - Automotive file is a great tool for prospecting and customer reactivation. It is now available for omnichannel marketing, onboarding, and DSP delivery and licensing - please call for more information!
|
|
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
INTERNET/ON-LINE, DIRECT RESPONSE, MULTI SOURCED, OPT-IN E-MAIL |
| PRIVACY: |
CONFIRMED OPT-IN |
| DMA?: |
YES - MEMBER |
| STATUS: |
STANDARD PROVIDER |
| GEO: |
USA |
| GENDER: |
40% FEMALE 60% MALE |
|
|
| AGE |
$5.00/M |
| CREDIT CARD BUYERS |
$5.00/M |
| GENDER |
$5.00/M |
| GEO SELECT |
$5.00/M |
| HOME OWNER |
$5.00/M |
| INCOME |
$5.00/M |
| LIFESTYLE |
$5.00/M |
| MAIL ORDER BUYERS |
$5.00/M |
| PRESENCE OF CHILDREN |
$5.00/M |
| RECENCY |
$15.00/M |
| RENTER |
$5.00/M |
| YEAR, MAKE AND MODEL |
$5.00/M |
| ADDRESSING |
| KEY CODING |
$5.00/M |
| EMAIL |
$50.00/F |
| FTP |
$50.00/F |
|