For over 30 years, NorthStyle buyers select from the perfect selection of stylish, better casual, and comfortable women's clothing in misses, petites, and women's plus sizing. From fashionable tops, blouses, sweaters, pants, dresses, jewelry, gifts, shoes & accessories. Unique boutique women's styles and classic wardrobe fashions!
The NorthStyle buyer is fashion conscious without sacrificing comfort and style. From the office to causal wear, buyers choose from a variety of collections from Footwear collections from well-known top-quality brands that include Clarks , Rieker and Born.
Demographics
Average Age = 69
Average Income = $99k
93% Female, 7% Male
Average order $128
A mature, primarily female audience, with a high average order, NorthStyle buyers are responsive to a variety of offers, including home decor, gifts, apparel and accessories, epicurean, general merchandise, health, financial, travel, services, and publishing.
A charitable consumer, they have donated to non-profit appeals such as human services, health, environmental, veteran, international relief, animal welfare and cultural.
NorthStyle is part of Potpourri Group Inc., referred to as "PGI", founded in 1963, publishing a single consumer catalog title. New brands were added through internal development and acquisitions so that today PGI has grown to be one of the most successful multi-brand direct-to-consumer merchants in America, serving millions of customers a year. With 17 unique brands, Potpourri Group is one of North America’s largest and most well-respected multi-brand, multi-channel retailers.
Please inquire about additional titles for your offer. Back in The Saddle, Catalog Favorites, Chadwicks, Cuddledown, Country Store, Expressions, In The Company of Dogs, Magellan’s, Nature’s Jewelry, Potpourri, Pyramid Collection, Serengeti, Stitchery, Whatever Works, Young Explorers and The Potpourri Group Masterfile. Wiland Programs available as well.
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