Magellan's Mailing List

For over 30 years, Magellan’s has been the trusted source for travel clothing, RFID bags, luggage, packing organizers and in-flight and travel accessories. Buyers purchase from their extensive line of clothing and gear is specifically developed to adhere to the demanding requirements of travel.

SEGMENTS COUNTS THROUGH 04/30/2025
113,614 TOTAL UNIVERSE / BASE RATE $110.00/M
 57,055 12 MONTH BUYERS     + $10.00/M
 29,826 6 MONTH BUYERS     + $15.00/M
 19,094 3 MONTH BUYERS     + $20.00/M
 6,596 1 MONTH BUYERS     + $25.00/M
  FUNDRAISERS / PUBLISHERS RATE     $75.00/M
DESCRIPTION
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Magellan’s was founded in 1989 by two travel professionals with the goal of providing unique and useful travel products all backed by a complete 100% guarantee of satisfaction. Since then, Magellan’s has been the trusted source for travel clothing, RFID bags, luggage, packing organizers and in-flight and travel accessories. Quality-conscious and loyal buyers purchase from their extensive line of clothing and gear specifically developed to improve the comfort and address the needs of today’s traveler.

 

Magellan’s high quality and durable luggage, unique in-flight comfort accessories and wide range of RFID-blocking security items, help buyers travel safely and in style whether traveling in the US or Abroad.

 

Demographics

Average Age = 71

Average Income = $104k

84% Female, 16% Male

Average order $96

 

A mature primarily female audience with a high average order, Magellan’s buyers are responsive to a variety of offers, including home decor, gifts, apparel and accessories, epicurean, general merchandise, health, financial, travel, services, and publishing.

 

Buyers love to explore and protect the world we live in, they have donated to non-profit appeals such as human services, health, environmental, veteran, international relief, animal welfare and cultural.

 

Magellan’s is part of Potpourri Group Inc., referred to as "PGI", founded in 1963, publishing a single consumer catalog title. New brands were added through internal development and acquisitions so that today PGI has grown to be one of the most successful multi-brand direct-to-consumer merchants in America, serving millions of customers a year. With 17 unique brands, Potpourri Group is one of North America’s largest and most well-respected multi-brand, multi-channel retailers.

 

Please inquire about additional titles for your offer. Back in The Saddle, Catalog Favorites, Chadwicks, Cuddledown, Country Store, Expressions, In The Company of Dogs, Nature's Jewelry, NorthStyle, Potpourri, Pyramid Collection, Serengeti, Stitchery, Whatever Works, Young Explorers and The Potpourri Group Masterfile. Wiland Programs available as well.

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: DIRECT MAIL SOLD, CATALOG, INTERNET/ON-LINE, BUYERS 
PRIVACY: UNKNOWN 
DMA?: YES - MEMBER
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 84% FEMALE 16% MALE  
SPENDING: $96.00 AVERAGE ORDER 
SELECTS
$100+ BUYERS   $36.00/M
$150 + BUYERS   $41.00/M
$50+ BUYERS   $26.00/M
$75+ BUYERS   $31.00/M
1 MONTHLY HOTLINE   $25.00/M
12 MONTH HOTLINE   $10.00/M
3 MONTH HOTLINE   $20.00/M
6 MONTH HOTLINE   $15.00/M
BLOW-INS   $5.00/M
ETHNIC   $16.00/M
GENDER   $10.00/M
GEO   $10.00/M
GIFT GIVERS   $12.00/M
LIFESTYLE   $16.00/M
NON RECIPROCAL FEE   $25.00/M
PRODUCT   $16.00/M
PURCHASE TYPE   $11.00/M
RELIGION   $16.00/M
ADDRESSING
KEY CODING  $3.50/M
EMAIL  $75.00/F
FTP  $75.00/F
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