Cuddledown Mailing List

For over 50 years, Cuddledown has been manufacturing and selling the finest quality bedding and more from their trademark down comforters and pillows, to sheets, blankets, sleepwear, and towels.

SEGMENTS COUNTS THROUGH 04/30/2025
158,533 TOTAL UNIVERSE / BASE RATE $110.00/M
 92,987 12 MONTH BUYERS     + $10.00/M
 54,932 6 MONTH BUYERS     + $15.00/M
 26,555 3 MONTH BUYERS     + $20.00/M
 9,752 1 MONTH BUYERS     + $25.00/M
  FUNDRAISERS / PUBLISHERS RATE     $75.00/M
DESCRIPTION
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For over 50 years, Cuddledown has been designing, manufacturing, and selling the finest quality bedding and more from their trademark down comforters & pillows to sheets, blankets, sleepwear, and towels. With their down and synthetic fill bedding manufactured in Maine, the quality of their products, combined with their devotion to great customer service, makes Cuddledown, the premiere source for all things cozy.

 

The product development team travels to the finest mills in the world to search out only the best materials and techniques to be used in their line. All of the products offered are rigorously tested and researched to offer customers the finest quality.

 

The Cuddledown buyer is upscale with a discerning taste for quality and design. They take pride in their homes and enjoy creating a home that is filled with comfort and style.

 

Demographics

Average Age = 69

Average Income = $109k

87% Female, 13% Male

Average order $254

 

A mature, primarily female, above-average income audience, Cuddledown buyers are responsive to a variety of offers, including home decor, gifts, apparel and accessories, epicurean, general merchandise, health, financial, travel, services, and publishing.

 

They are philanthropic and have a history of generously supporting various nonprofit causes donated to non-profit appeals such as human services, health, environmental, veteran, international relief, animal welfare and cultural.

 

Cuddledown is part of Potpourri Group Inc., referred to as "PGI", founded in 1963, publishing a single consumer catalog title. New brands were added through internal development and acquisitions so that today PGI has grown to be one of the most successful multi-brand direct-to-consumer merchants in America, serving millions of customers a year. With 17 unique brands, Potpourri Group is one of North America’s largest and most well-respected multi-brand, multi-channel retailers.

 

 

Please inquire about additional titles for your offer. Back in The Saddle, Catalog Favorites, Chadwicks, Country Store, Expressions, In the Company of Dogs, Magellan's, Nature's Jewelry, NorthStyle, Potpourri, Pyramid Collection, Serengeti, Stitchery, Whatever Works, Young Explorers and The Potpourri Group Masterfile.

 

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: INTERNET/ON-LINE, BUYERS, DIRECT MAIL SOLD, CATALOG 
PRIVACY: UNKNOWN 
DMA?: YES - MEMBER
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 87% FEMALE 13% MALE  
SPENDING: $254.00 AVERAGE ORDER 
SELECTS
$100+ BUYERS   $36.00/M
$150 + BUYERS   $41.00/M
$50+ BUYERS   $26.00/M
$75+ BUYERS   $31.00/M
1 MONTHLY HOTLINE   $25.00/M
12 MONTH HOTLINE   $10.00/M
3 MONTH HOTLINE   $20.00/M
6 MONTH HOTLINE   $15.00/M
BLOW-INS   $5.00/M
ETHNIC   $16.00/M
GENDER   $10.00/M
GEO   $10.00/M
GIFT GIVERS   $12.00/M
LIFESTYLE   $16.00/M
NON RECIPROCAL FEE   $25.00/M
PRODUCT   $16.00/M
PURCHASE TYPE   $11.00/M
RELIGION   $16.00/M
ADDRESSING
KEY CODING  $3.50/M
EMAIL  $75.00/F
FTP  $75.00/F
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