|
COUNTS THROUGH 05/27/2025 |
|
|
| 2,150,000 |
TOTAL UNIVERSE / BASE RATE |
$85.00/M |
| 175,000 |
MONTHLY HOTLINE |
+
$20.00/M
|
| 525,000 |
LAST 3 MONTHS |
+
$15.00/M
|
| 1,050,000 |
LAST 6 MONTHS |
+
$10.00/M
|
| 2,100,000 |
LAST 12 MONTHS |
|
|
|
|
The anticipation is finally over as these new movers are ready to settle into their new homes. These families are also eager to get acquainted with their new neighborhoods. New movers spend more money for household goods within the first six months of their move than other consumers spend inside of a year. They are now ready to invest in all the products that will become a part of their new life. They have an immediate need to find a new Veterinarian and a pet food and supplies provider. After all, their pet is a part of the family too! Not only are new movers more likely to try new brands, they are going to make sure their pets transition to their new surroundings with ease.
The average household income is $100K+ and the average age is 35+. Our new mover’s database allows marketers to target the best type of buyer, one who has had a recent trigger event and is in-market. These new home owners will be waiting for your offers for new insurance, new auto shops, retail locations, restaurants and all new available products and services that say Welcome Home!
|
|
| POPULARITY: |
 97 |
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
DIRECT RESPONSE, MULTI SOURCED |
| PRIVACY: |
CONFIRMED OPT-IN |
| DMA?: |
YES - MEMBER |
| STATUS: |
PREFERRED PROVIDER |
| GEO: |
USA |
| GENDER: |
85% FEMALE 15% MALE |
|
|
| AGE |
$5.00/M |
| EMAIL ADDRESS |
$40.00/M |
| ETHNICITY |
$10.00/M |
| GENDER/SEX |
$5.00/M |
| GEO |
$5.00/M |
| HOME OWNER |
|
| INCOME SELECT |
$5.00/M |
| MONTHLY HOTLINE |
$20.00/M |
| ADDRESSING |
| KEY CODING |
$5.00/M |
| EMAIL |
$50.00/F |
| FTP |
$50.00/F |
|
