WELCOME HOME - NEW MOVERS Mailing List

The anticipation is finally over as these new movers are ready to settle into their new home. These families are eager to settle in and get acquainted with their new neighborhoods. New movers spend more money for household goods within the first six months of their move than other consumers spend inside of a year. They are now ready to invest in the new products that will become a part of their new life. They have an immediate need for these products and services either prior to their move or upon arrival. These consumers are currently in purchase mode and have been shown to be more likely to try new brands of products to fit in with their new move. The average household income is $100K+ and the average age is 35+. The most common reason for their move is to get into a larger home. Most of these are growing families and need more space in and outside to accommodate them. Our new mover’s database allows marketers to target the best type of buyer, in market. These new home owners will be waiting for your offers for new insurance, new auto shops, retail locations, restaurants and all new available products and services.

SEGMENTS COUNTS THROUGH 05/27/2025
2,220,000 TOTAL UNIVERSE / BASE RATE $85.00/M
 185,000 MONTHLY HOTLINE     + $20.00/M
 555,000 LAST 3 MONTHS     + $15.00/M
 1,100,000 LAST 6 MONTHS     + $10.00/M
 2,220,000 LAST 12 MONTHS    
DESCRIPTION

 The anticipation is finally over as these new movers are ready to settle into their new homes. These families are eager to settle in and get acquainted with their new neighborhood. New movers spend more money for household goods within the first six months of their move than other consumers spend inside a year. They are now ready to invest in the new products that will become a part of their new life. They have an immediate need for these products and services either prior to their move or upon arrival. These consumers are currently in purchase mode and have been shown to be more likely to try new brands of products to fit in with their new move.

The average household income is $100K+ and the average age is 35+. The most common reason for their move is to get into a larger home. Most of these are growing families and need more spave in and outside to accomodate them.

 

ORDERING INSTRUCTIONS
MARKET: CONSUMER
CHANNELS: Mailing List Email List Telephone List  
SOURCE: DIRECT RESPONSE, MULTI SOURCED 
PRIVACY: CONFIRMED OPT-IN 
DMA?: YES - MEMBER
STATUS: PREFERRED PROVIDER
GEO: USA 
GENDER: 65% FEMALE 35% MALE  
SELECTS
AGE   $5.00/M
EMAIL ADDRESS   $40.00/M
ETHNICITY   $10.00/M
GENDER/SEX   $5.00/M
GEO   $5.00/M
HOME OWNER   
INCOME SELECT   $5.00/M
MONTHLY HOTLINE   $20.00/M
ADDRESSING
KEY CODING  $5.00/M
EMAIL  $50.00/F
FTP  $50.00/F
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