|
COUNTS THROUGH 04/28/2025 |
|
|
| 3,740,000 |
TOTAL UNIVERSE / BASE RATE |
$85.00/M |
| 310,000 |
MONTHLY HOTLINE |
+
$20.00/M
|
| 930,000 |
LAST 3 MONTHS |
+
$15.00/M
|
| 1,860,000 |
LAST 6 MONTHS |
+
$10.00/M
|
| 3,720,000 |
LAST 12 MONTHS |
|
|
|
|
Purchasing a home warranty means buying the peace of mind that comes with knowing all the big-ticket items in your home are protected. A home warranty picks up where your homeowners insurance leaves off. If your air conditioner blows due to a power surge, no problem! Just put in a claim with your home warranty insurance carrier. Ice maker not working in your refrigerator? It does not matter how old it is or when you bought your refrigerator. It does not matter if it came with your house. It is covered! A home warranty is simply a protection plan acting as an annual contract that offers coverage for appliances and home system repairs. And every homeowner should have one. The small premiums far outweigh the cost of the losses that they cover.
These consumers have all responded to either a direct mail or Online offer promoting very affordable home warranty plans. It is important to them to have the plan that covers all their major appliances and home heating/cooling systems. Send your offer to these eager buyers via a mail piece or an online offer. List Connection also has a matching email that can be released for additional marketing value. |
|
| POPULARITY: |
 98 |
| MARKET: |
CONSUMER |
| CHANNELS: |
|
| SOURCE: |
DIRECT RESPONSE, MULTI SOURCED |
| PRIVACY: |
CONFIRMED OPT-IN |
| DMA?: |
YES - MEMBER |
| STATUS: |
PREFERRED PROVIDER |
| GEO: |
USA |
| GENDER: |
65% FEMALE 35% MALE |
|
|
| AGE |
$5.00/M |
| EMAIL ADDRESS |
$40.00/M |
| ETHNICITY |
$10.00/M |
| GENDER/SEX |
$5.00/M |
| GEO |
$5.00/M |
| HOME OWNER |
|
| INCOME SELECT |
$5.00/M |
| MONTHLY HOTLINE |
$20.00/M |
| SUGGESTED USAGE |
|
| ADDRESSING |
| KEY CODING |
$5.00/M |
| EMAIL |
$50.00/F |
| FTP |
$50.00/F |
|
