NorthStyle Blow-In Package Insert Program

For over 30 years, NorthStyle buyers purchase from the perfect selection of stylish, better casual and comfortable women's clothing in misses, petites, and women's plus sizing. From fashionable tops, blouses, sweaters, pants, dresses, jewelry, gifts, shoes & accessories. Unique boutique women's styles and classic wardrobe fashions!

SEGMENTS COUNTS THROUGH 11/19/2024
TOTAL UNIVERSE / BASE RATE $35.00/M
  INQURE FOR CIRCULATION     $35.00/M
DESCRIPTION
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For over 30 years, NorthStyle buyers purchase from the perfect selection of stylish, better casual and comfortable women's clothing in misses, petites, and women's plus sizing. From fashionable tops, blouses, sweaters, pants, dresses, jewelry, gifts, shoes & accessories. Unique boutique women's styles and classic wardrobe fashions!

 

Buyers are fashion conscious without sacrificing comfort and style. From the office to causal wear, buyers choose from a variety of collections from Feminine Florals, Casual Comfort, Decidedly Denim, Prima Cotton Knits, Wearable Art, All Things Christmas and Bright & Beautiful. Footwear collections from well-known top quality brands that include Clarks, Rieker and Born.

 

Average Age: 69

Average Income: $99k

 

A mature, primarily female audience, with a high average order, buyers are responsive to a variety of offers, including home decor, gifts, apparel and accessories, epicurean, general merchandise, health, financial, travel, services, and publishing. 

 

Inserts will be included in catalogs sent to NorthStyle, Catalog Favorites, Chadwick’s, Serengeti and The Pyramid Collection valued customers and prospects.

 

NorthStyle is part of Potpourri Group Inc., referred to as "PGI", founded in 1963, publishing a single consumer catalog title. New brands were added through internal development and acquisitions so that today PGI has grown to be one of the most successful multi-brand direct-to-consumer merchants in America, serving millions of customers a year. With 17 unique brands, Potpourri Group is one of North America’s largest and most well-respected multi-brand, multi-channel retailers.

 

Please inquire about all PGI titles for your offer. Back in The Saddle, Catalog Favorites, Chadwicks, Country Store, Cuddledown, Expressions, Magellan's, Nature's Jewelry, NorthStyle, Potpourri, Pyramid Collection, Serengeti, Stitchery, Whatever Works, and Young Explorers.

 

 

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Package Insert Program Blow-in Program   
SOURCE: CATALOG, DIRECT MAIL SOLD, BUYERS, DIRECT RESPONSE, INTERNET/ON-LINE 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 93% FEMALE 7% MALE  
SPENDING: $128.00 AVERAGE ORDER 
SELECTS
ADDRESSING
KEY CODING  PLEASE INQUIRE
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