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The Canadian Parent Life Network (CPLN) accounts.parentlifenetwork.com audience consists of parents and caregivers across Canada who are seeking helpful information and resources related to parenting and family life. The audience primarily consists of mothers and fathers in the age range of 25-45, who are actively engaged in parenting and are interested in topics such as child development, education, health and wellness, family travel, and product recommendations.
CPLN's audience is active on social media, particularly Facebook and Instagram, where they follow the network's pages and participate in discussions. They are interested in brands that align with their values and are focused on providing high-quality products and services for their families.
Overall, the Canadian Parent Life Network audience is a highly engaged and active community of parents and caregivers seeking information and resources to help them navigate the challenges of parenting and family life.
Overall membership 1,500,000
Emailable Audience 790,000
Facebook 216,000
Private Facebook group 140,000
Instagram 80,000
Twitter 23,000
Mailing Address 300,000
Phone Numbers 450,000
Province
Ontario 42.38%
Alberta 18.16%
BC 14.80%
Manitoba 5.18%
Saskatchewa 4.98%
Nova Scotia 4.27%
Quebec 3.44%
NB 3.19%
N.Foundland 2.21%
PrinceEdward 0.80%
NW Territory 0.35%
Yukon 0.22%
Usage:
Nestle
BMO
Disney
Fisher Price
Huggies
Rogers
Sobeys
Unilever
Audience Insights:
1 in 3 expecting moms in Canada join Parent Life Network the year they're expecting 71% of members have more than one child. Audience grows by approximate 20,000 new members per month. |
