DonorDemocracy - Campaigns & Elections Audiences Mailing List

A Data Co-Operative with 250+ members that is available to both participants and non-participants. DonorDemocracy uses DonorBureau's proprietary data modeling algorithms to create high performing, custom and pre-built audiences by leveraging billions of direct mail, text, and email fundraising transactions and over 750 demographic, psychographics, and behavioral data elements.

SEGMENTS COUNTS THROUGH 04/28/2025
245,193 TOTAL UNIVERSE / BASE RATE $135.00/M
 48,209 CANDIDATE - CORE     $135.00/M
 38,918 CANDIDATE - CORE OUT OF STATE     $135.00/M
 49,103 CANDIDATE - CORE OUT OF DISTRICT - IN STATE     $135.00/M
 45,204 CANDIDATE - LTV     $135.00/M
 41,490 CANDIDATE - RR     $135.00/M
 27,491 CANDIDATE - LDR     $135.00/M
 35,091 CANDIDATE - CONGRESSIONAL     $135.00/M
 31,409 CANDIDATE - SENATORIAL     $135.00/M
 28,440 CANDIDATE - GUBERNATORIAL     $135.00/M
 27,759 CANDIDATE - DIVERSITY     $135.00/M
 28,104 CANDIDATE - FEMALE     $135.00/M
 97,294 COMMITTEE - CORE     $135.00/M
 76,295 COMMITTEE - LTV     $135.00/M
 63,441 COMMITTEE - RR     $135.00/M
 42,882 COMMITTEE - LDR     $135.00/M
 25,881 PAC - CORE     $135.00/M
 36,734 MAGA - CORE     $135.00/M
 40,424 MAGA - LTV     $135.00/M
 29,068 MAGA - RR     $135.00/M
 24,631 MAGA - LDR     $135.00/M
DESCRIPTION

 

Donor Democracy - Campaigns & Elections are highly targeted, pre-built modeled audiences using 100% Direct Mail Donors that are optimized for Candidates, Commitee's, and PAC's.

 

Our models leverage 750+ demographic, psychographic, and behavioral data elements along with real-time, cloud based direct response fundraising transactions from multiple channels to get a 360-Degree View of each donor and their likelihood to donate; 1 Billion+ Direct Mail Letters Mailed, 1 Billion+ Text Sent, and 1 Billion+ Emails Delivered.  DonorDemocracy has over 250 members from a diverse set of vectors, including Candidates, PAC's, Committees, Political Advocacy Groups, and Charitable organizations that support Police, Military, Animals, and Religious causes.  

 

DonorBureau has provided 10+ years of award-winning innovation, technology, and next-level data science for over 1,000+ Organizations

 

 

Available to Participating and Non-Participating Members;

  • Participating members have access to both pre-built modeled audiences and custom modeled audiences with two pricing options;

    • $65/m and quarterly List Rental Income option from the data points contributed and used
    • $45/m and receive no List Rental Income
  • Participating members also receive custom models and discounted pricing at $45/m for DonorGenesis.
  • Non-Participating Members only have access to DonorDemocracy’s pre-built modeled audiences at a premium of $135/m

Available Models

  • Each Audience and Model is unique, using different training sets with different outcome goals;
    • CORE - an Issue Focused model, focused on donors with high propensitiy to give to specific issues over a long periord of time
    • LTV - a ROI Focused model, focused on providing a blend of response and gift
    • LDR - a High Dollar model, focused on providing higher gifts but a lower response rate
    • RR - a Response model, focused on providing higher response but a lower average gift

Audience Tiers

  • Each Audience is modeled and scored into tiers 1-4 based on the likelihood to donate to that specific audience.
  • Counts from each tier are subject to change as models and scores are updated weekly

Advanced Segmentation

  • DonorDemocracy offers a comprehensive suite of over 100 data elements that can be selected for advanced segmentation at no additional fee.  
  • Examples include age, net worth, income, religion, voter performance, attends church, pro-life stance, and many more.

Text and Display Co-Targeting

  • Text pre or post chasers to the mail is available, including the Text Creative, Data Appends, and Deployment.
  • Text Co-Targeting has a historical ROI lift of 10-15%

Simple, Hassle-Free;

  • No unnecessary Fees; No Shipping Costs, No Model Build Fee's, No Run Charges, No Minimums, No Cancellation Fees.
  • Same Day Fulfillment Available

Net Discounts Available Upon Request

 

 

ORDERING INSTRUCTIONS
POPULARITY: 100
MARKET: CONSUMER
CHANNELS: Mailing List  
SOURCE: DIRECT RESPONSE, DIRECT MAIL SOLD 
PRIVACY: UNKNOWN 
DMA?: NO
STATUS: STANDARD PROVIDER
GEO: USA 
GENDER: 47% FEMALE 53% MALE  
SPENDING: $34.50 AVERAGE ORDER 
SELECTS
BEHAVIORAL SELECT/OMIT   
DEMOGRAPHIC SELECT/OMIT   
GEO SELECT/OMIT   
PSYCHOGRAPHIC SELECT/OMIT   
ADDRESSING
KEY CODING  NOT AVAILABLE
EMAIL SHIPPING  
FTP  
RELATED LISTS
WILAND NONPROFIT/FUNDRAISING/DONOR DATABASE
PATH2RESPONSE DONOR/FUNDRAISING/NONPROFIT DATABASE
SIMIOAUDIENCE
AFM AUDIENCE DATABASE
DATA AXLE CONSUMER DATABASE
ONPOINT+ POLITICAL
ONPOINT+ NONPROFIT
TOTALSOURCE PLUS - MARKET TREND
ONPOINT+ CANDIDATE
AFM REPUBLICAN & CONSERVATIVE REGISTERED VOTERS