|
COUNTS THROUGH 04/28/2025 |
|
|
245,193 |
TOTAL UNIVERSE / BASE RATE |
$135.00/M |
48,209 |
CANDIDATE - CORE |
$135.00/M
|
38,918 |
CANDIDATE - CORE OUT OF STATE |
$135.00/M
|
49,103 |
CANDIDATE - CORE OUT OF DISTRICT - IN STATE |
$135.00/M
|
45,204 |
CANDIDATE - LTV |
$135.00/M
|
41,490 |
CANDIDATE - RR |
$135.00/M
|
27,491 |
CANDIDATE - LDR |
$135.00/M
|
35,091 |
CANDIDATE - CONGRESSIONAL |
$135.00/M
|
31,409 |
CANDIDATE - SENATORIAL |
$135.00/M
|
28,440 |
CANDIDATE - GUBERNATORIAL |
$135.00/M
|
27,759 |
CANDIDATE - DIVERSITY |
$135.00/M
|
28,104 |
CANDIDATE - FEMALE |
$135.00/M
|
97,294 |
COMMITTEE - CORE |
$135.00/M
|
76,295 |
COMMITTEE - LTV |
$135.00/M
|
63,441 |
COMMITTEE - RR |
$135.00/M
|
42,882 |
COMMITTEE - LDR |
$135.00/M
|
25,881 |
PAC - CORE |
$135.00/M
|
36,734 |
MAGA - CORE |
$135.00/M
|
40,424 |
MAGA - LTV |
$135.00/M
|
29,068 |
MAGA - RR |
$135.00/M
|
24,631 |
MAGA - LDR |
$135.00/M
|
|
Donor Democracy - Campaigns & Elections are highly targeted, pre-built modeled audiences using 100% Direct Mail Donors that are optimized for Candidates, Commitee's, and PAC's.
Our models leverage 750+ demographic, psychographic, and behavioral data elements along with real-time, cloud based direct response fundraising transactions from multiple channels to get a 360-Degree View of each donor and their likelihood to donate; 1 Billion+ Direct Mail Letters Mailed, 1 Billion+ Text Sent, and 1 Billion+ Emails Delivered. DonorDemocracy has over 250 members from a diverse set of vectors, including Candidates, PAC's, Committees, Political Advocacy Groups, and Charitable organizations that support Police, Military, Animals, and Religious causes.
DonorBureau has provided 10+ years of award-winning innovation, technology, and next-level data science for over 1,000+ Organizations
Available to Participating and Non-Participating Members;
Available Models
- Each Audience and Model is unique, using different training sets with different outcome goals;
- CORE - an Issue Focused model, focused on donors with high propensitiy to give to specific issues over a long periord of time
- LTV - a ROI Focused model, focused on providing a blend of response and gift
- LDR - a High Dollar model, focused on providing higher gifts but a lower response rate
- RR - a Response model, focused on providing higher response but a lower average gift
Audience Tiers
- Each Audience is modeled and scored into tiers 1-4 based on the likelihood to donate to that specific audience.
- Counts from each tier are subject to change as models and scores are updated weekly
Advanced Segmentation
- DonorDemocracy offers a comprehensive suite of over 100 data elements that can be selected for advanced segmentation at no additional fee.
- Examples include age, net worth, income, religion, voter performance, attends church, pro-life stance, and many more.
Text and Display Co-Targeting
- Text pre or post chasers to the mail is available, including the Text Creative, Data Appends, and Deployment.
- Text Co-Targeting has a historical ROI lift of 10-15%
Simple, Hassle-Free;
- No unnecessary Fees; No Shipping Costs, No Model Build Fee's, No Run Charges, No Minimums, No Cancellation Fees.
- Same Day Fulfillment Available
Net Discounts Available Upon Request
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POPULARITY: |
100 |
MARKET: |
CONSUMER |
CHANNELS: |
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SOURCE: |
DIRECT RESPONSE, DIRECT MAIL SOLD |
PRIVACY: |
UNKNOWN |
DMA?: |
NO |
STATUS: |
STANDARD PROVIDER |
GEO: |
USA |
GENDER: |
47% FEMALE 53% MALE |
SPENDING: |
$34.50 AVERAGE ORDER |
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BEHAVIORAL SELECT/OMIT |
|
DEMOGRAPHIC SELECT/OMIT |
|
GEO SELECT/OMIT |
|
PSYCHOGRAPHIC SELECT/OMIT |
|
ADDRESSING |
KEY CODING |
NOT AVAILABLE |
EMAIL SHIPPING |
|
FTP |
|
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